Remove Creativity Remove Local Remove Pinterest Remove Pitching
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Four social media channels most communicators overlook

Communications Conversations

Overlooked social network #2: Pinterest. 1 in 2 millennials use Pinterest every day. Why Pinterest? First and foremost, the long tail–pins are forever and that means long-term engagement and traffic from Pinterest. Second, Pinterest definitely influences purchase decisions. Finally, Pinterest drives traffic.

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10 Habits Of Highly Successful PR People

ImPRessions - Crenshaw Communications

Consider panels, webinars, guest-teaching at local schools and more. Take a fresh look at your business to assess whether you’re on top of all the verticals and trades; nearly all are likely available online and getting to know the subject matter and the writers will also help anyone pitch more successfully.

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How to Promote Your Online Press Kit with Multichannel Marketing

Beyond PR

Take the time to then research your local client base through social media monitoring and industry circles to uncover if any of them will be attending the show. A custom graphic created to accompany your press kit link can be repurposed across Twitter, Instagram, LinkedIn, Pinterest and other channels.

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How to Spy on Your Competition & Steal Their Secrets

Cision

The global digital economy has produced an avalanche of content and the battle for mind and market share is no longer local. What must also be kept in mind is that creativity and innovation don’t come in a vacuum. Your aim in all of this activity is to spark your imagination, build a list of creative ideas and then innovate.

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8 Great Linked Tactics for Communicators

PRSay

To translate this for communications purposes, if the brand is using billboards or other outdoor signage, try finding local bloggers in that neighborhood and pitch them a story or some custom content. The combination of outdoor and a local online presence is quite powerful. It’s easy and it works to build reach fast.

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Our Most-Shared Marketing Blog Posts from 2018

PR 20/20

We used Buzzsumo’s Content Analyzer to curate the top posts across Facebook, Twitter, Pinterest, Reddit, as well as links from other websites. 4 Tips to Unleash Your Inner Content Creative Genius. In this post, we featured four tips to get your creativity flowing. How will you make your marketing program even savvier in 2019?

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PR Rock Stars: Winona State alum & Pediatric Home Service’s Katlyn Bourget

Communications Conversations

I handle our media relations, whether it’s local consumer news or national industry pubs, I work to build relationships and create partnerships that can help enhance our brand. This includes strategy, pitching, building talking points, media training staff and distributing through applicable channels.