MaccaPR

AUGUST 10, 2020

Mission-critical trade shows have ceased. We know of B2B marketers who had planned on attending 100+ trade shows this year, but thanks to COVID-19 that was put on hold. What’s your take on virtual trade show events? Your customers are consumed with uncertainty and, in some cases, vanishing.

B2B 71

B2B Interviews Crisis Trade Shows 71

Remote PR Jobs

FEBRUARY 27, 2022

Now you need to make sure your client is adequately prepared for the interview. If several briefings are taking place in a condensed timeframe, such as for a trade show, these sheets might be upsized to a formal briefing book. Some spokespeople read briefing documents religiously, while others just read the top line items.

Writing 130

Writing How To Interviews Pitching 130

Shift Communications

FEBRUARY 17, 2015

We would also recommend reaching out prior to the event via LinkedIn to engage in HIMSS15 related conversations. The HIMSS group on LinkedIn has many followers, which are active and vocal within the group. We recommend a steady cadence of news starting in February and running at least through to May in order to maximize impact.

Healthcare 60

Healthcare Trade Shows How To Conference 60

Deirdre Breakenridge

NOVEMBER 3, 2016

How do you stand out during and after job interviews? Be sure to also visit our LinkedIn Group to share your ideas. What database management systems should young professional familiarize themselves with (Mailchimp/Constant Contact, Google Analytics, etc)? What are important tips to know when searching for a career in PR? And many more!

Trade Shows 150

Trade Shows Community Social Media Resources 150

ImPRessions - Crenshaw Communications

FEBRUARY 9, 2017

I’ve seen many startups rush into PR the moment they close a round of fundraising or participate in a major trade show or accelerator. So instead of rushing the funding news, consider spending an extra two or three months meeting journalists for background interviews. Prepare before you pitch.

Trade Shows 120

Trade Shows Agency Media Relations Interviews 120

Beyond PR

APRIL 27, 2016

Trade shows can be an endless sea of opportunity, engagement, and information. When it comes to amplifying your trade show presence, an online press kit is one of the best ways to house your content riches , and a multichannel marketing strategy will provide your audience with plenty of paths to this jackpot.

Trade Shows 40

Trade Shows Marketing How To Real Estate 40

Sword and the Script

JANUARY 8, 2019

People are afraid, for example, and many corporate clients have policies that prohibit such interviews without a permission slip. 1) Soft interviews on your company blog. Ask your customers for interviews on your corporate blog – soft interviews. Media references are hard for several reasons.

B2B 77

B2B Media eBook Interviews 77