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PR Rock Stars: Life Time’s Dan DeBaun

Communications Conversations

But, as you’ll quickly see in this short interview, Dan is a whole lot more. And, he may be the first (and only) journalist to interview cats on TV! I was a radio news reporter for three years in St. Paul Business Journal reporting on retail and restaurants before I started my career at Life Time in May 2018.

Radio 167
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Even the Queen Uses Embargoes: 4 Tips for Following Her Royal Inspiration

PRSay

Just ask Reed Pence, host and producer of the award-winning national radio magazine Radio Health Journal. “An An embargo can be very helpful if I get the release early and have the opportunity to do interviews well in advance of the embargo date,” he said.

Radio 197
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Barbara Rozgonyi Talks 2022 Sales Success Strategies on The Rainmaking Podcast with Scott Love

wiredPRworks

Scott Love, host of The Rainmaking Podcast, interviews Barbara Rozgonyi, host of Growing Social Now. Barbara Rozgonyi is a recognized international digital thought leader and sales performance expert whose crush your sales quota training programs accelerate success for companies and customers. Sales is changing.

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Use These Collaborative Exercises to Tone Your Idea Muscles

PRSay

Listen to radio programs and podcasts. When it comes to generating new ideas, one of the most effective actions we can take is to interview customers, clients, vendors, investors, and whoever has a stake in the brand. Interviewing customers to develop new ideas shouldn’t be limited only to those times when you need to move product.

Exercises 101
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Top 10 PR Influencers You Should Follow on Twitter

Critical Mention

A veteran in PR and marketing, Deirdre has counseled countless senior level executives, authored six business books, serves as an online instructor for UMASS at Amherst Journalism Department and speaks both nationally and internationally on PR, marketing and social media communications. Gini Dietrich. Annie Jennings. anniejenningspr.

Twitter 77
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3 Media Relations Tips for When Top-Tier Publications Seem Out of Reach

PRSay

Similar to trade journals, podcasts cover an array of niche subjects. Even better, audiences are typically more targeted and engaged than in television and radio markets. Explain this to your client and show examples of past work to support your point. Embrace the niche appeal of podcasts. You’d be targeting the right listeners.

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Confusion, Technology and Talent in Marketing; Off Script #26: Frank Pollock on Fundamentals and What He’s Learned from Working in CPG

Sword and the Script

All the better he came highly recommended, and I’m sure glad he did because this interview doesn’t disappoint. As it turns out, he got his start selling radio and television advertising and only later went to work in the CPG industry after earning an MBA. The CPG industry is a great training ground for marketers in any industry.