Best Practices in Global Comms: A Conversation With PRCAI CEO Deeptie Sethi
PRSay
JULY 26, 2022
We are seeing more brands and the new start-up ecosystem wanting to understand the value of communication as they build programs to raise their reputation and intensify their storytelling efforts. Can you describe an example where local practice and the need for nuance might trump how things are done globally or across the subcontinent?
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