Remove Instagram Remove Journalism Remove Storytelling Remove Viral
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State of Content Marketing 2019: Creativity Strikes Back

Contently - Strategy

Slowly, they brought on other smart people with great storytelling skills to join them in the fight. “That really helped me understand a lot of things that I didn’t understand coming from journalism—how I could work with these people and if I could align my KPIs with their KPIs.” But a lot of them stuck it out.

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Earned Media Rising Podcast With Cision CMO, Chris Lynch

Cision

So, as an example, it used to be that, for instance, going into the journalism community and finding someone who wanted to jump that proverbial fence into PR and comms made a lot of sense. Steve Barrett: We’ve all seen those go viral haven’t we? I still think it. . Steve Barrett: And get paid a proper wage as well.

Media 202
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#17: How PepsiCo’s Creators League transforms trends into brand activations

NewsWhip

Do an Instagram post of a fake product that’s funny, see how people respond, and then actually go make it. Like the Bernie Sanders mittens, then you’re in position to respond, you can see that going viral, see how big it’s going to become, and respond quickly. So, that’s actually a format I love. Paul: Yeah.

Trends 78
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30 Pragmatic Marketing and PR Predictions for 2020

Sword and the Script

“Content marketing will revolve more around individuals and storytelling components. But I am curious if consumer trust has reached a point where more and more brands will look to intentionally create content that ‘goes viral’ due to its divisive or outrageous nature. You can find all posts that reference Muck Rack here.

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6 Tools to Start Telling Stories with GIFs

Beyond PR

These animated silent loops have dominated the world of online memes for some time now, going viral on blogs and social media more times than we can count. What’s clear here is that GIFs make for great short-form storytelling — especially in an attention economy where audiences crave imagery and other snackable bites of information.

Tools 40
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#18: The future of storytelling in healthcare communications

NewsWhip

The future of storytelling in healthcare communications. Real Chemistry’s Practice Leader of Media & Engagement Becky Vonsiatsky joins NewsWhip’s CEO Paul Quigley to discuss how healthcare storytelling will continue to connect authentically with key audiences, wherever they are. May 21, 2021 | 11:30am EST / 4:30pm GMT. Becky: Yeah.

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The Essential Guide to Mass Communication: History, Methods, Ethics, and the Future

Masters in Communications

Today, printed media includes not only newspapers but magazines, professional publications, academic journals, comic books, and graphic novels (photographic and illustrated communication is also printed media), even local newsletters put through doors about upcoming events is printed media. Op-eds have passed investigative journalism.

Ethics 52