Infographics Interviews Presentation Print 
PRSay
JUNE 11, 2021
PRSA presented its 2021 PR Professional of the Year Award to the Audience Reach and Engagement Team in the Office of External Affairs at the Johns Hopkins Bloomberg School of Public Health for its efforts to help elevate the institution’s important work surrounding the global COVID-19 pandemic.
5W PR
JULY 15, 2020
Media kits used to be presented following a pitch at a press conference or other large event, but starting in the early 2000s, the best practice shifted to individualized pitches via email. How to get in contact, links to social channels, and the availability for interviews or consultations (if applicable). Creative Media Kit Ideas.
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PR Fuel
MARCH 19, 2021
Even a tired old story can be given a fresh twist by presenting it with a new angle or alternative take. Your goal is to have the journalist contact you, which may result in a print/online article or TV/Radio interview. Journalists are inundated daily with press releases, so yours must jump out at them. Call to Action.
Journalistics
MARCH 2, 2013
Writing proficiency will be the difference between you getting a second interview and a rejection letter. Bonus tip: sure you can talk about your internship experience, but if you prepare a case study or presentation on the work you did, you would make a stronger impression. Second, Internship Experience.
MaccaPR
DECEMBER 19, 2016
For content marketers seeking to generate leads from that new blog post, white paper, case study, event, infographic, research report, or webinar, here are 33 ways to ensure that your content is found, downloaded, clicked-on and consumed. Here's how: 33 Content Marketing Promotion Ideas.
MaccaPR
MARCH 7, 2016
According to statistics from the American Society of News Editors, print news staffing fell by 65 percent from 2005-2015. As print and broadcast newsrooms shrink, a company’s ability to have its media-worthy content at the fingertips of inquiring journalists has never been so vital. Adobe (pictured below) has a great template.
MaccaPR
OCTOBER 17, 2016
Today’s corporate sustainability reports have moved beyond a single print-based reporting tool to a multi-media showcase of an organization’s sustainability performance. General Mills also produces a video overview and blog each year, with an audio interview this year as well. It’s easy to cast too wide a net and lose focus.”.
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