Industry Interviews Local Trade Shows 
ImPRessions - Crenshaw Communications
JULY 13, 2022
Industry events. Whether your brand is making a splash at a trade show or an executive is speaking at a conference, professional events combine direct customer contact with press opportunities. Here are some tips to both landing media interviews and making sure they’re successful. The bread and butter of B2B PR ?
Bianchi Biz Blog
OCTOBER 9, 2023
I’m Seth Clevenger, managing editor for features at Transport Topics , a weekly newspaper and multimedia outlet dedicated to covering trucking and the freight transportation industry. One of my core responsibilities is producing TT’s annual Top 100 lists of the industry’s largest trucking and logistics companies.
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Flack's Revenge
JUNE 13, 2022
Now I was in NYC at an audio trade show and basking in all the gear. After flailing around after college, going on a European tour with my bros, and striking out on the job front for the better part of a year, I had lined up an interview with this man at an audio company in nearby New Jersey. That was 35 years ago.
Deirdre Breakenridge
NOVEMBER 3, 2016
Although internships are the most common way that students try to gain professional experience, there are both industry- and interest-specific student organizations and groups on campus where public relations and communication are essential functions. Are you helping the organization seek media coverage for their events and local fundraisers?
Flack's Revenge
NOVEMBER 12, 2019
Now I was in NYC at an audio trade show and basking in all the gear. After flailing around after college, going on a European tour with my bros, and striking out on the job front for the better part of a year, I had lined up an interview with this man at an audio company in nearby New Jersey. That was 35 years ago.
Sword and the Script
NOVEMBER 6, 2018
That sea of sameness is how the Cindy Klein Roche , the CMO for Cybereason, describe the competitive landscape in cybersecurity during an interview with the Marketing Smarts podcast. Cybersecurity is an industry that almost exclusively highlights what is going wrong or what could go wrong. Takeaways Applicable to Any Vertical Market.
Communications Conversations
MARCH 29, 2019
I think about people like LeeAnn Rasachak and Sarah Reckard whom I met more than 10 years ago now (they were one of my first PR Rock Star interviews!). So, I asked a few key local leaders for up-and-coming social media or communications superstars they admire. On that trip, Sarah showed initiative, yet remained calm under pressure.
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