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Behind the Headlines With Glenn Boyet

Cision

How does your communication strategy differ for a financial services brand versus other brands? We are not a financial services brand, but we handle financial process automation, capital asset management (with a financial services component) and procurement services. My daily newspaper of choice is…The Washington Post.

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7 newsroom features that increase journalists? engagement

Presspage

TV reporters now must handle social media, and newspaper reporters have to shoot video. Nissan offers interesting oddities such as 1935 footage of its manufacturing process and a short film titled “ Beauty that is the envy of Hollywood.” Similarly, visitors are more like to share multimedia content on Facebook and Twitter.

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How to Write a Media Pitch (That Will Get Coverage)

Buzzstream

later paragraphs in the story would be removed to make space for breaking news stories right before the newspaper went to press). Notes About the Campaign On Location was a piece we created for our client, GoCompare – using 20 years of IMDb data, we uncovered the most filmed locations on the planet.

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With the Weinstein revelations, the tide is turning on media protection of stars

Mark My Words

As one director told me, “film-makers had one chance to crack America and it was him.” But it was also a rigorous and well-resourced investigation by a newspaper that sealed Weinstein’s fate. The looser financial arrangements of new media compared to traditional outlets enables them to ask these tough questions without fear or favour.

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The Complete Guide to PR Stunts

5W PR

The intention can be to raise financial contributions or just increase awareness of a specific issue. Newspapers, commercials and billboards aren’t ineffective, but these days the Internet spreads ideas the quickest. What Makes a Successful PR Stunt? A successful publicity stunt depends on three factors: 1. Community Involvement.

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Why Harry and Meghan might be the next Bill and Melinda Gates

Mark My Words

The arrival of rapidly growing global streaming services like Netflix and Spotify has dramatically altered the power structure of the world’s media industry, with national TV, radio and newspapers competing with Spotify’s 345 million monthly users and Netflix 204 million global subscribers.

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22 PR Rock Stars of the Future

Communications Conversations

Focused on the world of financial and corporate communications, club membership and participation in its SOJC stock index has increased 50% under his leadership. On top of all that, she has also served as a DJ for the campus radio station, feature writer for both the student newspaper and yearbook, and as a sports nutrition PR intern.

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