How the Canadian Newspaper Industry Can Adapt to Changes

Business Wire

In March 2017, Postmedia Network, Canada’s largest newspaper company, announced 54 layoffs at the Vancouver Sun and Vancouver Province newsrooms. Perhaps none have been affected more than print newspapers. Hinds is optimistic that the newspaper industry can take advantage. “We

Survey: Financial journalists see cybersecurity as No. 1 topic for 2019

PR Daily

To that end, Muck Rack polled financial journalists to get their insights on how the media landscape is changing—and to cull a forecast of 2019. Here are highlights of the 2019 Financial Services Journalist Survey : Fifty percent of finance journalists expect to spend less time on Facebook.

Report: Less than a third of financial reporters trust press releases

PR Daily

A recent Muck Rack survey of financial journalists. As source credibility continues loom large, especially as communicators battle fake news, financial journalists won’t hold your press release or PR statements in high regard.

2015 State of the News Media Report

The Proactive Report

Many news outlets are still struggling financially. Newspaper ad revenue declined another 4% year over year, to $19.9 Television is doing better financially. Pew Research released their 2015 State of the Media report this week. And the major takeaway is mobile, mobile, mobile.

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Behind the Headlines With Ted Meyer

Cision

What are some of the biggest PR challenges financial companies face? The challenge varies widely in different parts of the financial industry. For the largest banks, the reputational damage from the financial crisis could take a generation to repair.

News planning, tools and workflow to build an editorial calendar

Stephen Waddington

The chip paper phrase originates from the 24 hours news cycle when newspapers printed two editions per day. Often organisations make announcements simply based on when they are ready to be made such as appointments, financial results and product announcements.

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Thomson Reuters to cut 3,200 jobs

PR Daily

The Financial Times reported : The overhaul comes after the company in January sold a controlling stake in its lucrative trading and data business to Blackstone for $17bn. The company sells a news wire service, financial software, images and services for the legal industry.

Media relations is thriving

Stephen Waddington

If you read an article about an individual or organisation in your favourite magazine or newspaper you’re likely to view it far more favourably than if you heard the information direct. The Daily Telegraph was the first UK national newspaper to go online in November the same year.

What PR pros should know about today's newsroom

PR Daily

A newspaper might ax its managing editor or put a publisher with an advertising background at the helm of the editorial operation. If you're looking for a religion reporter to pitch at your state's flagship newspaper, that beat may no longer exist.

Behind the Headlines With Glenn Boyet

Cision

How does your communication strategy differ for a financial services brand versus other brands? We are not a financial services brand, but we handle financial process automation, capital asset management (with a financial services component) and procurement services.

Could Google News disappear in Europe?

PR in High Definition

In 2014, the Spanish newspaper publishers’ association (AEDE) lobbied for a new law which would require news aggregators to pay for the right to use story snippets. The European Union is in the process of finalising new copyright rules which could see Google pull its News service in Europe.

‘Media day’ for professors boosts coverage for university

PR Daily

The events have been a slam dunk, scoring multiple newspaper articles and TV and radio spots. “It The presentation on climate change sparked 11 newspaper stories or broadcast pieces. He detailed opioids’ staggering financial hit.

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8 branding tips to close out 2018

PR Daily

Sure, newspapers are still printed daily. Some people love to hold a newspaper or magazine in their hands, but most people love consuming information on phones. Financial companies in particular shy away from social media for compliance reasons—but that has to change.

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Guardian announces cost-cutting measures amid declining revenues

PR Daily

The swift decline of the newspaper industry hit the United States hard in the mid-2000s, but only recently has it begun to profoundly affect European market. Evidence of that can be seen with United Kingdom newspaper The Guardian.

3 lessons from circus PR

PR Daily

No newspaper would dream of ignoring a community spectacle that began with a two-mile parade through town, boasting aerialists, clown unicyclists, elephant musicians, motorcycle-riding bears, strongmen who could lift a horse, and other natural and manufactured oddities.

The Silicon Valley Watcher to publish on PressPage

Presspage

In May 2004, Tom Foremski became the first journalist to leave a major newspaper, the Financial Times, to become a full-time journalist blogger.

Bots v scoops: What Rudd-gate tells us about media influence

Mark My Words

We’re constantly told that newspapers are on life support; lucky to have made it this far but putting off the inevitable print apocalypse. Newspapers still matter. Influence is a tricky one to measure. The word itself derives from the Latin influentia, meaning an influx.

3 questions that can trip up your media interview

PR Daily

Instead, you might offer this: “That rate has been in flux for more than a decade, as economic factors, such as the global financial crisis, made it difficult for the average person or family to set aside more of their disposable income into savings.

Warren Buffet Underscores the Value of Reputation

Sword and the Script

It may be hard to quantify the value of a reputation but it sure is meaningful when one of the world’s most prominent financiers says it’s important. Financier, PR man, crisis manager – and pitch man – this guy can do it all.

8 digital tools to streamline the writer’s workday

PR Daily

The OneLook Thesaurus can help you with either issue, plus help with basic identifying questions, such as, “What is the oldest newspaper in the U.S.?” Eric Goldschein is an editor and writer at Fundera, a marketplace for small business financial solutions such as small business loans.

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3 Valuable Tips To Establish Credibility Via Speaking Engagements

Polaris

If you operate a service-based business—perhaps you’re a financial planner, marketing consultant, lawyer, accountant or mortgage broker— speaking engagements are one of the best ways to establish your expertise, build credibility and attract new clients. If you’re a financial planner, you may know a lot about ETF investing, commercial real estate and saving for retirement. Financial planning => Retirement saving => Consolidating debt.

Layoffs looming at Twitter, Goldman Sachs, Gannett

PR Daily

On Monday, the New York Post reported : Just one week after reporting its best quarter in more than a year , Goldman Sachs announced on Monday it will show 20 employees to the door — extending the bank’s deepest personnel cuts since the financial crisis.

Pitching IRL: Using PR for the Greater Good

Shift Communications

While there was little I could do financially, I immediately put on my publicist hat. With his compelling story in mind, I sought every newspaper and broadcast outlet in the metro-NY region including fitness magazines like Runner’s World.

How to Combat the Fake News Frenzy in B2B PR

B2B PR Sense

Asked what specific sources they trusted for news, 72% chose close friends, family, and personal contacts followed, in order of preference, by national radio, local radio, community sites or online forums, and financial institutions.

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Pfizer-Allergan deal elicits market speculation—and some humor

PR Daily

When executives shared details, many financial journalists focused on the “tax inversion” strategy that Pfizer has taken. Botox meets Viagra, and depending on whom you ask, it’s not a pretty deal. It has, though, brought some excitement.

Avoid these Fatal Press Release Errors

PR Fuel

Has Warren Buffett signed on as a financial advisor? While these stories are interesting to you, they are not going to be interesting to 99% of people who read newspapers or other media.

Rumors of journalist’s murder spur exodus from Saudi biz summit

PR Daily

Though rumors of Khashoggi’s murder sparked an exodus from the event, several political, news media, financial and technology organizations are still attending—and attempting to sidestep criticism.

Red Cross decries ‘beneficiary’ designation in Panama Papers

PR Daily

France's Le Monde and Switzerland's Le Matin Dimanche newspapers reported: Mossack Fonseca created dummy foundations with high-minded names such as the "Faith Foundation" to hold shares in…offshore companies.

What Lies Ahead for Public Relations in 2018?

PRSay

We’ve watched traditional media such as newspapers, magazines, radio and television decrease in importance thanks to Twitter, Facebook, Snapchat and other social platforms. Tech companies have made huge financial bets on all of these innovations.

30 jobs in the PR and marketing world

PR Daily

Newspaper reporter landed third to last on CareerCast ‘s “ The 2018 Jobs Rated Report.” Newspaper reporter. Financial communications director—Walgreens (Illinois). What are the worst—and best—jobs of 2018?

MediaPulse | A Weekly Media Round-Up

Cision

Here are some media industry stories we’re following this week: The Big News: Iran agrees to historic deal on nuclear program ( The New York Times ); Gov. Scott Walker announces his 2016 presidential bid ( Milwaukee Journal Sentinel ); the 2015 Emmy Nominations have been revealed ( Entertainment Weekly ); Caitlin Jenner gives a touching and inspiring acceptance speech at the ESPY Awards ( BuzzFeed ); and the New Horizons spacecraft got up close and personal with Pluto ( Fishbowl NY ).

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30 jobs in the PR and marketing world

PR Daily

Newspaper reporter landed third to last on CareerCast ’s “ The 2018 Jobs Rated Report.” Based on these criteria, newspaper reporter rated “very poor” in the “project growth” category, “very high” in relation to “stress” and “very poor” regarding “work environment.” Newspaper reporter. Financial communications director—Walgreens (Illinois). The future looks bleak for traditional journalists.

Affect versus effect: Clarity on this tricky soundalike tandem

PR Daily

Quotations from newspapers. The rapid changes she made after she got the job effected a complete turnaround in the company’s financial position.”. Each is a verb and a noun, but correct usage depends, of course, on the context and intended meaning.

How the EU Copyright Directive will Backfire

Doctor Spin

But there are also quite a few short-term measures that companies like Facebook can take: Facebook could set the organic reach for copyright-protected European platforms (like a local newspapers) to zero. The EU has passed the controversial Copyright Directive.

Delta and Coke apologize for flirtatious napkins

PR Daily

In October, an Australian hotel apologized for an ad featuring a man and woman eating breakfast in bed, which was called sexist because the man was reading a financial newspaper whereas the woman dug her nose into a Chanel coffee-table book.

How to pitch an Op-Ed to The New York Times

PR Daily

Founded in 1851, The New York Times (NYT) is considered one of the leading newspapers in the world. An Op-Ed is an essay that runs on the opposite side of the editorial page in a newspaper.

PRSA Expert Express Talk : PR Expanded ( Global, Disruptive Tech, Big Data )

PR Expanded

You’d have to go all the way back to the days of my early career when I was behind a typewriter and faxing news releases to newspaper editorial departments.

Who Were The PR Winners And Losers of 2017?

ImPRessions - Crenshaw Communications

Ditto the national newspapers; both The Washington Post and The New York Times broke subscription records. But blockchain is seen as “having the potential to reshape the global financial system and possibly other industries,” according to Bloomberg.

Issue? Crisis? What’s The Difference and Why Is It Important?

Melissa Agnes

For example you might analyse the communication benefits of a media release versus a press conference versus a one-on-one interview and the options of newspaper versus radio versus television versus social media. By Tony Jaques.

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Google and Facebook throw money into local news

PR Daily

As local newspaper readership continues to wane, there hasn’t been a corresponding internet phenomenon to replace the daily local paper. This decline in overall newsroom employment was driven primarily by one sector: newspapers.

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