Presspage

AUGUST 24, 2023

Furthermore, Porsche's core values, including exclusivity, entrepreneurship, design, and performance, serve as the foundation for their storytelling approach. The brand adopted a publisher's mindset to strike a balance with editorial formulas and focused on relatable topics such as art, design, travel, music, and fashion.

Storytelling 78

Storytelling Data YouTube Strategy 78

Waxing UnLyrical

JULY 18, 2019

As a first step, we reached out to Jenn Im, Korean-American fashion and beauty vlogger, and fashion designer, best known for her YouTube channel, previously titled ClothesEncounters. She also interviewed a program participant served by Goodwill as part of that.

Nonprofit 84

Nonprofit Fashion Retail Enterprise 84

PRSay

FEBRUARY 5, 2018

As PR pros, we can’t fashion a brilliant, witty CEO on paper and then send a different person with the same name out into the world to fend for themselves. When interviewing executives, listen for phrases, word and sentence lengths, and unusual terms they favor. Research and ask questions.

Communications 148

Communications Employee Leadership Writing 148

Stephen Waddington

JULY 17, 2018

We do it through a combination in-house developed software and good old-fashioned storytelling and journalistic skills. We do it through storytelling. million people – and was followed up by local media in news articles that were largely a cut-and-paste of the full story on the Asda news and blogs page. . #3

Storytelling 60

Storytelling Local Community Case Study 60

5W PR

JANUARY 8, 2019

Consider the evolution of New York Fashion Week. Opening a new sustainable HQ or lab may warrant a press trip or “field trip” for aspiring young female scientists at local schools. Brands will win with authentic, focused storytelling, and by finding the loyal tribe that is moved by their mission.

Brand 74

Brand Branding Instagram Fashion 74

Flatiron Communications

JULY 5, 2022

I split my time in the vast Enercare Center between hosting duties, interviewing select attendees for this publication, and catching a few of the sessions. Mr. Kaminski had this to say: “At Politico…we’re only 15 years old, but we do think of ourselves as very old-fashioned in our approach to journalism….what Notably, Ms.

Conference 36

Conference Journalism Web Comparison 36

Sword and the Script

DECEMBER 10, 2019

Note: see my interview with Tom here – Marketing has Gotten Better as a Profession; Off Script No. Note: see my interview with Sophie here – The Interim CMO as Change Agent; Off Script #19: Sophie Shiatis. Note: see my interview with Ted here – Over-reliance on Marketing Automation Depreciates Leads; Off Script No.

Marketing 101

Marketing Content Marketing Advertising Advertising 101