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For Better or Meta-worse:  Promoting Early-Stage Tech without Getting Burnt

Flack's Revenge

This article explores the stunning rise of the Metaverse buzz and offers tips to PR professionals working in this area and in other early, frothy markets. You can get an idea of just how important this event was in the rise of the Metaverse by looking at press mentions of the term over the past year compared with the previous year.

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Adding value is the new closing: content marketing strategies to drive sales

Prohibition

Despite this, marketers must rise to the challenge like never before. The secret to online marketing during such times? Rather than focusing on getting them to sign on the dotted line, B2B marketers need to think longer term. But how does that translate to online marketing? Redefine what a successful lead looks like.

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Here Comes Generation Alpha: What PR Pros Need to Know About the World’s Next Age Group

PRSay

Marketing to Alphas. How should PR professionals and marketers connect with members of Generation Alpha as they become consumers, voters and donors in the years to come? Every generation is shaped by a seminal event that defines their generation. And we’ll have to put our messages into the context of those events.

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Vital Role of PR for Crypto in 2023: Why Victorious PR Is Perfect

Victorious PR

Establishing Trust and Credibility in a Skeptical Market The cryptocurrency industry is no stranger to skepticism and cautious investors. Captivating Audiences in a Crowded Crypto Landscape The crypto market has witnessed a tremendous influx of projects, creating an increasingly crowded and competitive landscape.

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PR Isn’t Just for Big Businesses?

Victorious PR

They can promote you as an authority in your field with high-level thought leadership content. There are so many ads flooding the market that people no longer trust them alone. Market influence. That is why the longevity of PR is the way to go.

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Behind the Headlines With Lynda Fernandez

Cision

In 2010, after a landmark merger with another local association, we became the Miami Association of Realtors, the largest local Realtor group in the nation, and I finally convinced our leadership to contract for Cision and PRWeb. The world has gotten smaller with technology, so reaching far-off markets is much easier today.

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PR Amidst Regulatory News: Why Crypto Projects Need PR Now

Victorious PR

As events like the SEC and Coinbase case demonstrate, maintaining a positive image and effectively managing communication during challenging times are crucial for the long-term success and credibility of crypto ventures. Conclusion In the face of regulatory news and evolving industry dynamics, crypto projects need PR now more than ever.