Employee Internal Leadership Product Launch 
Onclusive
AUGUST 10, 2021
Great content lies at the heart of everything communications does, including employee and leadership communications and PR. What do your key stakeholders, including employees, customers, shareholders and analysts, care about the most? For example, a product launch article could be rewritten from the customer perspective.
5W PR
MARCH 18, 2023
Sharing accomplishments, such as product launches and expansion into new markets. Internal communication Corporate brands should also focus on internal communication. Building a strong internal communication strategy can help create a cohesive and unified corporate culture.
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Onclusive
OCTOBER 12, 2021
This initiative can be anything from a new product launch, to a proposal to increase spend on a branding campaign, or a significant investment with a new agency—to name a few. A business case is a document that outlines the value or benefits your company will gain if you pursue a significant business investment or initiative.
ImPRessions - Crenshaw Communications
NOVEMBER 6, 2019
Or, they may bring on a PR team just weeks before a key conference or product launch and expect a full plan rollout. To support the ongoing operation of a PR program, a company needs an internal manager, C-level insights and participation, and a roadmap for a 12-month period. Still others bring in the PR firm too soon.
Newsfile
FEBRUARY 28, 2024
A press release (also known as a news release) is an official statement issued by an organization to announce news, events, product launches, or other relevant information. Brand advocates include customers, employees, and influencers. UGC can come from customers, brand loyalists, employees, or even paid UGC creators.
ImPRessions - Crenshaw Communications
JULY 6, 2016
A PR agency employee starting in the business today will be creating programs, telling stories, and reporting to clients in ways very different from just a few years ago, in part due to the rise of digital technology and the blurring of lines between paid, earned, and owned media. Thought leadership isn’t just for B2B brands.
ImPRessions - Crenshaw Communications
OCTOBER 11, 2017
These early arrangements can include a junior in-house employee or possibly a “shared” situation where the PR function is wedged into marketing or even customer service. Knowing the signs that lead to such a decision can help ensure a smooth transition from internal to external team. But we in public relations do.
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