Wed.Dec 06, 2017

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How AI Can Help Your PR Strategy

Onclusive

Better Decisions Begin with Data and Artificial Intelligence. Even now in its early stages, artificial intelligence (AI) is positioned to change the way we do business forever. CEOs understand this as well. Business leaders specifically believe AI is going to be fundamental in the future. According to PwC , 72 percent termed it a “business advantage.

Strategy 294
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How to Spearhead The Convergence of PR And Marketing

Cision

Over the past decade, the lines between PR and marketing have blurred. PR professionals aim to create more content and drive visibility beyond earned media, and marketers place more of an emphasis on earned and influencer coverage. Many commonalities between the two departments have emerged, however, communicators must overcome a few lingering gaps before we see a full convergence.

How To 223
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Top 10 PR Tools to Help You Get Things Done and Take it Easy

Prowly

Luckily, technology along with PR are moving forward, and you may choose from a whole range of different tools to help you make your work more efficient—so, after hours, you can move on to doing whatever relaxes you. The post Top 10 PR Tools to Help You Get Things Done and Take it Easy appeared first on Prowly Magazine.

Tools 184
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A Public Relations Mixtape For The Season

ImPRessions - Crenshaw Communications

There’s a certain rhythm to working in public relations – agencies tackle new business opportunities, work closely with client teams and do the day-to-day work of media relations and thought leadership. In the ebb and flow of work, we like to incorporate music. The right songs help elevate the mood when the work is stressful, or celebrate great achievements when peaks are attained.

Publicity 160
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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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What It Means to be in a Client Service Business

Shift Communications

There’s an overarching trend in the client service business. In fact, a week doesn’t go by in which I don’t have a similar conversation with a company in the throes of the agency search process. They need more brand awareness, their competitors are dominating the press, and their board wants to know what the plan is to change that. They’ve heard that SHIFT can solve the problem and they want to know what we’d do.

Agency 113

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SWIMMING IN CASH I’m A Celebrity’s Georgia Toffolo takes a dip in the jungle bath as it’s revealed she’ll ‘make a million’ through lingerie deals

Mark My Words

The Sun, 6th December 2017. I’m A Celeb’s Georgia Toffolo broke out her khaki bikini again as she took a dig in the jungle bath. It comes after The Sun Online revealed Toff will make a million through lingerie and fashion deals, endorsing products and possibly even a book deal. The reality star has wowed fans with her amazing wardrobe of bikinis and even said she’s been enjoying the cold jungle shower and that it helps her to wake up in the morning.

Fashion 60
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Can a PR firm guarantee sales?

Axia PR

2 reasons why you shouldn’t hire a PR firm that guarantees sales. As a CEO you know that sales are the lifeblood of a company. Using public relations to increase your company’s share of voice within the media is one way to improve your sales.

Company 48
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Got Skills?

HMA Public Relations

The results of the Statista survey that has determined the must-have skills for us PR pros are in. and the results will surprise you! [Click below for more]. The post Got Skills? appeared first on HMA Public Relations.

Survey 40