Business Wire

DECEMBER 20, 2022

It would be a massive understatement to say that 2022 will not be remembered fondly by investors and the Wall Street community. Geopolitical turmoil, the ongoing COVID-19 pandemic, a soaring US dollar, supply chain disruptions, and other factors drove inflation and reduced consumer confidence, resulting in value destruction in the hundreds of billions of dollars.

Blogging 351

Blogging Community Consumer 351

Agility PR Solutions

DECEMBER 20, 2022

There’s been quite a bit of hype about the metaverse—it’s the next big thing, it will transform how companies engage with customers, it will change the way we do business. At its most basic, the metaverse simply integrates the physical and digital worlds, enhancing both through virtual worlds or simple contextual overlays on our real […]. The post Embracing the metaverse: A bold way to improve customer experiences appeared first on Agility PR Solutions.

Company 192

Company Brand Branding Publicity 192

Ishmael's Corner

DECEMBER 20, 2022

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. Is it just me or does it feel like there’s been an acceleration of time since the pandemic slammed the world in early 2020? I can’t believe we’re already counting down the days to the year’s end. In a year that marked the Agency’s 35th anniversary, we had our best year ever.

Storytelling 91

Storytelling Communications Publicity Agency 91

Agility PR Solutions

DECEMBER 20, 2022

The global currency markets are incredibly important in almost all areas of worldwide trade and politics. We live in an age of alarming inflation, in which the value of national currencies is impacted extremely quickly by events. We also live in a highly globalized society in which businesses regularly expand into new markets abroad and […]. The post How currency APIs benefit global businesses in their PR and profitability appeared first on Agility PR Solutions.

Marketing 86

Marketing Trends Publicity 86

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

HMA Public Relations

DECEMBER 20, 2022

Never underestimate the power of a good surprise. In this blog post from Alison Bailin, she recounts some surprise experiences she has had in the past week and shares how to infuse a little positive shock in your organization. Read more!

Blogging 89

Blogging How To 89

Communications Conversations

DECEMBER 20, 2022

For many brands, LinkedIn is a key social media channel–especially B2B brands, where LinkedIn can be a key awareness, engagement and even lead driver. For the most part, companies are squarely focused on one audience when it comes to their LinkedIn content: customers. And according to the data (and audit results I’ve done recently) I see recently, one audience is almost always being overlooked.

LinkedIn 74

LinkedIn Employee Survey Internal 74

Solo PR Pro

DECEMBER 20, 2022

Just because you’re a solo PR pro doesn’t mean you’re in this alone. There’s a whole community of like minded people you can lean on to achieve your goals. In this series, we ask five Solo PR Pro Premium members to share their best tips, tricks and resources for managing their solo business. 5 solo PR pros share their No. 1 business goal for 2023. We asked our panel of solo PR pros to share one of their business goals for the year ahead. 1.

Resources 77

Resources Energy Small Business Corporate 77

Stern + Associates

DECEMBER 20, 2022

As a public relations professional, one of the most effective ways to elevate your client’s expertise and visibility is through podcasts. Podcasts have a dedicated and engaged audience and provide the opportunity for in-depth, authentic conversations delivered directly to the listener. They allow your client to offer a more personalized experience for listeners while sharing their areas of expertise.

Pitching 62

Pitching Interviews Groups Writing 62

Maxim Behar

DECEMBER 20, 2022

David Gallagher. Founder, DG Advisory. Former President, Omnicom PR. Former President, ICCO. UK. Hey, Maxim, for as long as I have been in the world of PR, you have been at the center of it. Thank you so much for all your positive energy, leadership, and goodwill. Congratulations on your much recent award, I’m sure that there will be many more to come. .

Energy 52

Energy Groups Internal International 52

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Communications

Sword and the Script

DECEMBER 20, 2022

Marketing and PR predictions aren’t merely forecasts, but often a reflection of our aspirations and perhaps advice – mistakes we’ve made we’d like to help others avoid. “Be careful whose advice you buy, but be patient with those who supply it. Advice is a form of nostalgia: dispensing it is a way of fishing the past from the disposal, wiping it off, painting over the ugly parts, and recycling it for more than it’s worth.”. ~ Baz Luhrmann, The Sunscreen Song, 1998.

Marketing 187

Marketing Content Marketing Data Social Media 187

PRSay

DECEMBER 20, 2022

Global consumer products giant Keurig Dr Pepper — which includes recognizable brands 7up, Canada Dry, Sunkist, Schweppes, Snapple, and Dr Pepper, and at-home coffee products for Cinnabon, Krispy Kreme, McDonald’s, and Newman’s Own Organics — has ruffled some agency feathers. In a recent request for proposals (RFP) for a U.S. PR agency, Keurig Dr Pepper has outlined that its selected firm must accept net-360 payment terms.

Financial 157

Financial Agency Banking Groups 157

Stern + Associates

DECEMBER 20, 2022

As we approach the end of 2022, we are already thinking about what the future of social media marketing might look like and how we can best prepare our clients for success. And while the industry is quite unpredictable, we mapped out seven predictions for what we anticipate to see in the world of social media in 2023: Increased focus on user-generated content: In the coming year, we expect to see more brands leveraging the power of user-generated content in their marketing efforts.

Social Media 62

Social Media Marketing Media Analytics 62