Thu.Dec 08, 2022

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Influencer Marketing Essentials

Ronn Torossian

When it comes to creating effective and successful influencer marketing campaigns, it’s important for companies to understand the basics of marketing campaigns, and of influencer marketing more specifically to be able to create these types of campaigns. In fact, some of the most successful influencer marketing campaigns in the past have managed to attract the […].

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Easy Trick to Land in the Media

PR for Anyone

Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. December and January are the most difficult times of the year to land in the media. Seasoned media experts often get to come back for end-of-year wrap-ups. It’s very hard to break into media now. That being said, I have a great hack for anyone to land in the media today!

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Trending Sources

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6 tips for capitalizing on digital PR to build influencer relationships

Agility PR Solutions

Helping your business thrive in today’s constantly evolving digital PR landscape means accessing its most effective tools. This means that if you’re not already thinking about how to develop influencer partnerships, you should be. According to Statista, the global influencer market has doubled since 2019 and is valued at 16.4 billion dollars in 2022.

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Measuring PR Performance

5W PR

When it comes to public relations efforts and campaigns, companies have to keep track of a lot of different metrics to better understand the performance of their efforts. Fortunately, there are a few public relations tools and platforms that allow companies to streamline their tasks and operations, while generating insights that will end up helping keep track of metrics and measurements.

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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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Lessons from purposeful and creative Hall of Famers

Steve Barrett on PR

The PR industry celebrated six more outstanding inductees to the PRWeek Hall of Fame on Monday evening amid an atmosphere of achievement, anticipation and bullishness about the future.

More Trending

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How to Build an Executive Visibility Social Media Strategy

Stern + Associates

86% of Americans believe transparency from businesses is more important than ever before. With an ongoing need for companies to cultivate trust with customers, building an executive’s social media presence is a critical way to communicate company values in a humanized and authentic way. Social media is a great tool for executives to advocate for big industry issues and communicate how they’re using their expertise for the greater social good.

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Poor employee experience data hinders retention efforts as attrition and ‘quiet quitting’ rise

Agility PR Solutions

Competition for talent, return to office and hybrid work issues continue to test brands and businesses, but their biggest employee experience (EX) challenge is measuring the business and financial impact of EX improvements, according to new research from EX measurement firm FOUNT Global and EX consultancy TI People. The firms’ newly released 2022 State of […].

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How To Manage Burnout During the Holiday Season

HMA Public Relations

From networking events to finding the perfect gifts to juggling festive commitments, the holiday season can bring a lot of stress. Learn how to manage burnout and navigate this season with Alison Bailin. Read more!

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Introducing the Updated BuzzStream Email Composer

Buzzstream

BuzzStream is all about sending emails efficiently. Composing your email sequences and getting fast insight into the sequence activity that’s occurring for your contacts is obviously a critical part of that. So, we’ve just updated the BuzzStream composer to provide a more streamlined workflow when composing and editing your sequences. We’ve also introduced a significantly optimized way to get insight into sequence activity for your contacts.

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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A Blog Article About ChatGPT (Mostly) Written by ChatGPT

Stern + Associates

If you’re a public relations (PR) or marketing professional, you’ve probably heard of ChatGPT , the recently opened AI-powered chatbot built by OpenAI that’s taking the world by storm. But what is ChatGPT, how can it benefit communications professionals, and will it replace our written craft? In this blog post that’s mostly written by ChatGPT, we’ll explain everything you need to know about this disruptive technology and how writers can leverage the tool to connect with a

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Introducing the Updated BuzzStream Email Composer

Buzzstream

BuzzStream is all about sending emails efficiently. Composing your email sequences and getting fast insight into the sequence activity that’s occurring for your contacts is obviously a critical part of that. So, we’ve just updated the BuzzStream composer to provide a more streamlined workflow when composing and editing your sequences. We’ve also introduced a significantly optimized way to get insight into sequence activity for your contacts.

Video 62
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6 Twin Cities women with amazing PR, comms and marketing career journeys

Communications Conversations

A few weeks ago, Ad 2 hosted a great event (led by former Tommie, Chloe Lewis)–a Women’s Leadership Panel. I did not attend, but the event featured a number of women leaders talking about their career progressions and encouraging others to seek the curiosity, bravery and creativity needed to drive successful careers–and lives (my educated guess based on the posts I saw from the event).

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Introducing the Updated BuzzStream Email Composer

Buzzstream

BuzzStream is all about sending emails efficiently. Composing your email sequences and getting fast insight into the sequence activity that’s occurring for your contacts is obviously a critical part of that. So, we’ve just updated the BuzzStream composer to provide a more streamlined workflow when composing and editing your sequences. We’ve also introduced a significantly optimized way to get insight into sequence activity for your contacts.

Video 62
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5WPR Consumer Culture Report 2024

5WPR’s fifth annual Consumer Culture report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.

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Why You Need a Top Crypto-Savvy PR Firm for Your Launch

Victorious PR

Cryptocurrencies are ever-growing as the market continues to expand rapidly. In fact, the market is predicted to surpass $6 trillion by 2025. So whether you are currently involved in this industry or seeking to enter it, listen up! Maybe you are a crypto startup or have created a new NFT or even blockchain technology. Whatever it may be, PR is essential to the success of that project.