Thu.Nov 17, 2022

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Email Marketing and Newsletter Essentials for Businesses

Ronn Torossian

Many companies these days understand that the core of all their success is solely reliant on them being able to turn prospects into paying customers. However, most companies won’t be able to operate for a long time if they only get potential consumers to only make a single purchase from them. that means they have […]. The post Email Marketing and Newsletter Essentials for Businesses appeared first on.

Marketing 195
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Insurtech Round Table Explores Startup PR, Success Factors

Flack's Revenge

Episode 13 of PR, Done & Doner. We invited a round table of experts on the latest PR, Done & Doner podcast to explore the state of buzz, funding and innovation in insurtech: David Gritz , co-founder of InsurTech NY , the largest such community in North America that connects carriers, investors and startups. Mark Hollmer , a veteran journalist who has covered the property/casualty insurance industry for more than a decade.

Insurance 156

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Mastodon returns – what does it mean for PR and communications?

Stuart Bruce

The exaggerated reports of Twitter’s demise mean the geeky backwaters of Mastodon have suddenly been thrust into the limelight with mainstream media writing about it. … © Stuart Bruce - Mastodon returns – what does it mean for PR and communications? was first published on Stuart Bruce's Stuart Bruce PR Futurist - Stuart Bruce on the future and digital transformation of public relations, communications, corporate affairs, and crisis communications.

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3 timely tips for avoiding a PR slump over the holidays

Agility PR Solutions

The holidays are usually seen as one of the most challenging times for public relations and marketing teams. People start to shift their focus from business considerations toward celebrations and relaxation. The tools and tactics you utilize during the rest of the year may not have quite the same impact during the end of the […]. The post 3 timely tips for avoiding a PR slump over the holidays appeared first on Agility PR Solutions.

Publicity 164
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Can Businesses Meet Increasing Consumer Expectations?

According to 3BL and TriplePundit’s Consumer Insights & Sustainability Benchmark two-thirds of U.S. adults actively seek and follow sustainability issues. This leaves room for businesses to fill in the gaps currently seen between consumer expectations and corporate ESG communication. This research reveals what issues consumers care about and how businesses can tailor their communications to different segments of consumers.

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ICON 2022 Recap: How Amazon Engages Employees Through Powerful Storytelling


Not long ago, the only communication that Amazon’s warehouse employees received on the job came from their managers. The employees don’t use computers while working and cellphones were not allowed on the floor. Laurel Flaningan, Amazon’s senior manager of internal communications for its operations centers, has worked with her team to convey messages to warehouse employees in new ways.

More Trending

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6 things I learned in my first year as a PR account executive

Agility PR Solutions

On December 6, 2021 I started working at Jmac PR, my very first PR agency, as an Associate Account Executive. Now here we are, almost a year later, and I am currently an Account Executive for multiple client accounts. Before this job, I had interned at other places, but working full time is definitely not […]. The post 6 things I learned in my first year as a PR account executive appeared first on Agility PR Solutions.

Agency 88
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How Public Relations Builds Relationships When Market Conditions Change

The Hoyt Organization

What does economic change mean for your business? It means that you must be more strategic than ever in your marketing and communications. This is when a qualified and experienced public relations firm can build relationships, help you focus on what is important, craft the right message with the right tone, what media channels to […]. The post How Public Relations Builds Relationships When Market Conditions Change appeared first on The Hoyt Organization.

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Sustainability update: Nearly all companies will miss net zero goals without drastic action

Agility PR Solutions

New analysis of commitments to emissions reduction and data from the 2000 largest public and private companies around the world reveals that while more than one-third (34 percent) of the largest companies are now committed to net zero, nearly all (93 percent) will fail to achieve their goals if they don’t at least double the […]. The post Sustainability update: Nearly all companies will miss net zero goals without drastic action appeared first on Agility PR Solutions.

Company 78
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A thank you letter to Richard Bagnall

Wadds Inc.

Richard Bagnall has received the AMEC Don Bartholomew Award and the CIPR President’s Medal in recognition of his contribution to the business of public relations. Richard Bagnall, Co-managing partner of CARMA and Chair of AMEC 2016-2022. Richard Bagnall has dedicated his career to professionalising public relations. He’s spent more than 30 years lobbying practitioners to recognise the value of their work through measurement and planning.

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Adapting to the Future: The Evolving Role of Crisis Management Firms in a Rapidly Changing World

As the Internet continues to grow and change, the role of Online Crisis Management firms is evolving. This article explores how these firms are adapting to the new topography of Online Crisis Management. Through interviews with industry experts and case studies, we uncover the key strategies and tactics that are driving success in this dynamic field.

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We Expect the Brands We Support to Support the Issues We Care About

HMA Public Relations

A new study has found that only 18% of brands are very likely to speak out on any social issues. Abbie Fink discusses what consumers expect from brands and shares why communicators should be paying attention to the brands we represent in this blog post. Read more!

Brand 77
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Social media updates: Instagram extends audio function; Twitter undergoes blue tick chaos & TikTok releases more text-to-speech options


It’s been a turbulent few weeks for the world of social media, with Twitter taking the top spot for chaos… We’ve been awaiting the confirmation on Instagram’s native scheduling function (spoiler alert: it’s coming!). Take a look at our latest social media updates round-up below to keep you up to date. Instagram confirms native scheduling and expands audio function.

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Let’s Learn from ‘The Internet’s Agent’


By Jamie Zimmerman Do you ever find yourself sitting on the couch with friends and gossiping over the red carpet at events like the Met Gala? Because I know I do. And so did 27-year-old Robyn DelMonte, otherwise known as “@GirlBossTown” on both TikTok and Instagram. The difference between the two of us is… Continue reading Let’s Learn from ‘The Internet’s Agent’ The post Let’s Learn from ‘The Internet’s Agent’ appeared first on Culpwrit.

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Honorary Consul General Maxim Behar meets with Minister of Foreign Affairs and Tourism Sylvestr Radegonde in the State House

Maxim Behar

Maxim Behar, Honorary Consul General of the Republic of Seychelles to Bulgaria, met with the Minister of Foreign Affairs and Tourism H.E. Sylvestr Radegonde at the Opening Ceremony of the Honorary Consuls’ Conference, held in the State House. The PR Expert and diplomat Maxim Behar shared his views on the future promotion of the Seychelles in Bulgaria with Minister Radegonde.

Tourism 52
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What Consumers Are Saying About ESG – And What That Means for Your Business

A growing body of evidence shows that environmental, social and governance (ESG) initiatives are important to business growth. And it all relies on a simple fact: ESG issues matter to consumers. Consumers see businesses as crucial change agents and are willing to take their business to the competition if their current brand comes up short on ESG. In pursuit of identifying where such trends are today, 3BL Media and TriplePundit partnered with the research technology firm Glow to survey 3,648 U.S.

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This Week in PR Ethics (11/17/22): Stupidity, KFC, and Twitter

Ethical Voices

While I could probably just write KFC and Twitter, drop the mic and walk away this week – there are some nuances that are worthy of further exploration. Unethical or stupid – It sounds like something from a bad PR parody. Let’s promote our fried chicken around Kristallnacht and the acceleration of the persecution of Jews in Germany. But unfortunately, KFC did just that.

Ethics 52
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Building a Media Strategy with Cassie Lawrence, JSA+Partners


On this month’s profile, we are talking with Cassie Lawrence , Senior Director of Public Relations at JSA+Partners. As one of the first 10 hires at Dollar Shave Club, Cassie spent 5+ years building Dollar Shave Club’s brand, launching grooming products, and leading comms initiatives. She now conducts proactive media strategy and builds thought leadership programs for clients in digital media and consumer tech.

Media 52