Mon.Jul 08, 2024

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Road Trip Must-Haves

PR for Anyone

Planning a road trip can be exhilarating yet daunting. Whether you’re venturing out for a quick weekend getaway or embarking on a cross-country journey, having the right tools and gadgets can make all the difference. Lifestyle expert Christina Daves recently shared her top road trip essentials on Good Day DC, and we’re here to dive deeper into each of her recommendations.

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LinkedIn Insights from Social Media Marketing World 2024: 3 Secrets to Increasing Your LinkedIn Engagement

MaccaPR

Why is it vital that you – and the company you work for – understand how to effectively use LinkedIn as far more than a job-hunting tool? There are 1 billion users on LinkedIn, 65 million of whom are business decision makers. There are 60 million companies on LinkedIn. 40% of B2B marketers say LinkedIn is their most effective lead gen channel. 77% of B2B marketers see the best organic results from LinkedIn compared to any other social platform.

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7 essential tips to generate leads with interactive content

Agility PR Solutions

With marketers able to access literally millions of potential customers through social media and email marketing, you might think that there’s never been a better time to generate leads. However, it also means that your competitors have the same opportunity to market to customers. This means that generating leads still requires creativity and innovation—and one […] The post 7 essential tips to generate leads with interactive content appeared first on Agility PR Solutions.

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Crisis communications as a model for the development of theory and practice

Wadds Inc.

A recent conversation between crisis communications experts Dr. W. Timothy Coombs and Rod Cartwright addressed contemporary aspects of theory and practice. Dr. W. Timothy Coombs is best known as a practitioner-turned-academic for developing Situational Crisis Communication Theory (SCCT). The theory has influenced crisis management planning and response over the past decade and inspired a generation of researchers to test and build on the work empirically.

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The Importance of Personalizing Your Press Release for Journalists

Journalists receive an overwhelming number of press releases daily, making it hard for your news to stand out. While some news is valuable, most is not.

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5 free PR tools for cohesive and effective teams

Presspage

In order to figure out a balance between the two, you should first be aware of what PR tools are, why every comms team should use them and which ones are your one-way ticket to a successful digital PR strategy. Let’s get into it. What are PR tools? PR tools are software that help you maximize your public relations efforts and ultimately grow your brand.

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Navigating Crisis Communications: Aligning IR and PR Teams

Notified

At last month’s NIRI Annual Conference , Adam Christensen , Chief Marketing Officer at Notified, led an engaging discussion on the evolving responsibilities of investor relations pros.

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4 ways to leverage SMS marketing for personalized customer service

Agility PR Solutions

Short message service, or SMS, is one of the most popular methods businesses use for personalized customer service. According to a report, 86 percent of business owners have used SMS marketing to text their customers in the past year. We live in a technology-driven digital marketing world where getting your audience’s attention is crucial. That […] The post 4 ways to leverage SMS marketing for personalized customer service appeared first on Agility PR Solutions.

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5 Tips for a Successful TV Interview

Bianchi Biz Blog

Lights. Camera. Action. You’ve been asked to participate in a media interview, but this time it’ll be on camera. How does one prepare for an on-camera situation? Well, we have 5 tips that will help you shine and make you feel camera ready in no time. 1. Prepare for the interview. Know the three to four key messages you want to deliver and make sure you can deliver them succinctly.

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#MediaMonday – Ali Dugaw

HMA Public Relations

Catch up with Ali Dugaw in our updated #MediaMonday feature! Ali discusses her media journey as Gluten Free Travel Girl, shares her favorite gluten-free spots in Arizona, and gives us some exciting personal updates. Don't miss it!

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Do's and Don'ts: How to Pitch Your Press Release to Journalists

Speaker: Michelle Garrett, PR Consultant, Author, Speaker

Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!

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Got an Unexpected Call from a Reporter? Don’t Panic – Do This Instead

Garrett Public Relations

Have you ever gotten an unexpected call or email from a reporter? What did you do first? If you answered, “Panic!” – you’re not unlike many clients I’ve encountered. Reputation management is all about proactively handling media requests, whether or not they were anticipated. Why is our first response to […] The post Got an Unexpected Call from a Reporter?

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Common Red Flags In PR Job Background Checks And How To Address Them

Culpwrit

By Christian Moore Landing your ideal position in public relations demands more than an impressive résumé and dynamic interview skills; it also hinges on acing the background check. With the market as competitive as it is, aspiring PR professionals need to recognize potential pitfalls in this pivotal stage and adeptly address them if they’re… Continue reading Common Red Flags In PR Job Background Checks And How To Address Them The post Common Red Flags In PR Job Background Checks And How T

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The Keys to a Robust Corporate Speakers Bureau

Stern + Associates

In today’s dynamic competitive landscape, effective communication isn’t just a skill—it’s a strategic advantage. Companies are increasingly recognizing the value of cultivating internal expertise and thought leadership through a dedicated speakers bureau. This initiative not only amplifies the organization’s voice but also enriches industry discourse and fosters a culture of knowledge sharing.

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Meghan Markle completes filming Netflix cooking show

Mark My Words

The Express Tribune The Duchess of Sussex has reportedly completed filming her Netflix cooking and lifestyle show. “It all went well and it is in the can,” a Hollywood source revealed to the Daily Beast Wednesday. PR consultant Mark Borkowski spoke to the outlet that the upcoming series “could be a relaunch to something new and interesting” for Markle.

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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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Building Your Brand as a Company Founder: An Executive Visibility Blueprint 

Stern + Associates

If you’re a successful company founder, chances are you have deep industry insights. But does your target audience really know that? Establishing a strong, recognizable brand goes beyond expertise; it’s essential for connecting with clients, staff, and the public. That’s where executive visibility strategy comes in. A recent survey by LinkedIn and Edelman revealed that nearly 90% of B2B decision-makers are receptive to outreach from companies known for high-quality thought lead

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Former This Morning presenter Philip Schofield arrives by helicopter ahead of the Grand Prix at Silverstone

Mark My Words

Mail Online Almost a year after quitting the ITV daytime show, he was spotted laughing and joking with his close friend Declan Donnelly and his wife Ali Astall after reportedly enjoying a four-hour dinner. A few days later he ended his social media blackout of nearly a year by reigniting his Instagram with a sweet photo of his pet pooch Alfie watching Formula One on television.

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Maxim Behar: Any Bulgarian is a Pricelless Ambassador of His Country

Maxim Behar

Respect to Andrey and Ivan for everything you do, as it’s truly unique. But there’s something wrong with this project. I got on board a bit late, maybe in its third or fourth year. But if I had been in charge initially, I would have called it 'Bulgaria Deserves You.' Bulgaria doesn’t just want you; it also deserves all of you. You deserve it by default—it’s our homeland, we work there, and we feel happy.

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The Next Chapter: Lessons Learned from my Internship and What’s Lies Ahead

The Hoffman Agency

Well, that flew by! Three months ago, when I started my internship at Hoffman, it never occurred to me how it would end or what would be waiting on the other side. I was so focused on making the internship worth it that I never really looked up, taking it day by day and trusting that things would naturally run their course. Now, here I am at the end of the road, miles ahead of where I was, and I can honestly say that I learned more during this brief period than four years of college ever could h

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.