Fri.Nov 02, 2018

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Business Wire on Artificial Intelligence and Journalism

Business Wire

Business Wire news has been a part of the Associated Press and Press Association’s newswire for decades. As both organisations have introduced AI journalism in the last few years, we wanted to invite them along to discuss how the news industry is changing in the face of this new technology.

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Remember Jamal Khashoggi by fighting for a free press

Steve Barrett on PR

The brutal murder and dismemberment of The Washington Post columnist and U.S. resident in a place that was supposed to be a safe haven is a somber reminder that we can't take universal freedoms for granted.

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Trending Sources

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Metropolitan Police to start selling range of branded clothing and other merchandise in bid to offset swingeing cuts

Mark My Words

The Independent. Branding experts said the Met’s licensing deal could potentially be worth millions of pounds, but predicted Britons were unlikely to snap up the London force’s wares. “I think it has more of a hope to succeed as a foreign export,” public relations guru Mark Borkowski told the Evening Standard. “It’s that image you have of Beefeaters, Bobbies, telephone boxes and the Routemaster buses.”.

Brand 60
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What A Star is Born can teach us about creating great social media video content

Communications Conversations

I know everyone is sick to death of blog posts titled this way. Really, I am aware. However, I just couldn’t think of a better way to title this post–and I really just wanted to write about this movie today. Because this was the best movie I’ve seen all year. Might have been the best movie I’ve seen in FIVE years. I mean, I dare you to watch this video and not tear up: It was that good.

Video 60
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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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The thin blue clothing line: Scotland Yard hopes to make millions by expanding its range of branded goods for sale

Mark My Words

Daily Mail. PR expert Mark Borkowski, who has worked with stars from Michael Jackson to Sir Cliff Richard, predicted the new range could make millions in foreign experts. ‘It’s that image you have for Beefeaters, Bobbies, telephone boxes and the Routemaster buses. It’s the Downton Abbey effect, the projection of the Olympics,’ he said. ‘I don’t think you’ll see floods of Londoners buying their cuddly Met plod toy with their uniforms.’ Read Article

Brand 60

More Trending

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London Met Launches Clothing Label to Offset Budget Cuts & Pay for More Cops

Mark My Words

Sputnik News. The deal, according to brand specialist Mark Borkowski could be worth millions. “I would think it would be on a par with what the London Underground has done. It could be worth millions,” Borkowski told the Standard. “Resources are stretched so let’s hope it is a multi-million pound success for London.” Recent dramas including Bodyguard has helped make the “sexiness” of the brand Mark Borkowski said.

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Be kind, nothing else matters

Sarah Stimson

Yesterday I said goodbye to the Taylor Bennett Foundation at a gin fuelled evening. Here’s what I said in my speech (minus the tears): Yesterday I saw a LinkedIn update by Zubair Ahmed, who had just started a new job … Continue reading → The post Be kind, nothing else matters appeared first on SARAH STIMSON.

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Scotland Yard wants to build itself into a global merchandising brand with an expansion of the goods on sale bearing the Met Police logo.

Mark My Words

Standard. PR guru Mark Borkowski, who has worked with everyone from Michael Jackson to American Express, said the deal could be worth millions. He told the Standard: “I think it has more of a hope to succeed as a foreign export. “It’s that image you have for Beefeaters, Bobbies, telephone boxes and the Routemaster buses. It’s the Downton Abbey effect, the projection of the Olympics.

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We’re in the top 20 PR agencies in the North!

Prohibition

It’s official – Prohibition has entered into the top 20 PR agencies in the North, as announced in the Prolific North top 50 PR Agencies 2018 on Tuesday, and it’s safe to say the team are over the moon! The prestigious announcement saw Prohibition qualify for a special mention as the agency moved up the rankings, by a fantastic 20 places, to be positioned 17 th on the list.

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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Does it come with stripes? Metropolitan Police launch clothing range

Mark My Words

The Times. It doesn’t have quite the same ring as the NYPD but Scotland Yard is ready to try to follow the New York Police Department by using its name to sell branded clothes and trinkets. “I think it has more of a hope to succeed as a foreign export. “It’s that image you have for Beefeaters, Bobbies, telephone boxes and the Routemaster buses. It’s the Downton Abbey effect, the projection of the Olympics.

Brand 60
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Killer TV

Mindful Marketing

by David Hagenbuch , founder of Mindful Marketing & author of Honorable Influence "In the future everybody will be world-famous for fifteen minutes." Social media has made Andy Warhol’s words at a 1968 Stockholm art exhibit more prophetic than ever. Notoriety for all seems nice, until we remember that despicable acts like mass murder also gain fame for those who do them.

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Bake Off winner Rahul could make millions

Mark My Words

Evening Express. Great British Bake Off winner Rahul could make millions, says expert Publicist and strategist Mark Borkowski said Rahul Mandal’s victory was of the “zeitgeist”. “With Brexit and Trump, and the news full of terrible stories, there is something about this winner that epitomises what people are craving – niceness, people to be kind, genuine and authentic,” he said.

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Great British Bake Off winner Rahul could make millions

Mark My Words

Irish News. Great British Bake Off winner Rahul could make several million pounds “if he plays his cards right”, an industry expert has predicted. “With Brexit and Trump, and the news full of terrible stories, there is something about this winner that epitomises what people are craving – niceness, people to be kind, genuine and authentic,” he said. “There’s no narcissism.

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5WPR Consumer Culture Report 2024

5WPR’s fifth annual Consumer Culture report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.

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Rahul could make millions, says expert

Mark My Words

York Press. Publicist and strategist Mark Borkowski said Rahul Mandal’s victory was of the “zeitgeist”. With Brexit and Trump, and the news full of terrible stories, there is something about this winner that epitomises what people are craving – niceness, people to be kind, genuine and authentic,” he said. “There’s no narcissism. His win just falls into that zeitgeist.