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25+ Essential Digital PR Tools For Any Team in 2024

Buzzstream

Either way, using tools and technologies to aid your marketing strategy has never been more impactful than in the age of AI. In PR, where users spend hours researching contacts and monitoring media placements, the need to streamline processes is always at a premium. Or a food journalist for print media.

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25+ Essential Digital PR Tools For Any Team in 2024

Buzzstream

Either way, using tools and technologies to aid your marketing strategy has never been more impactful than in the age of AI. In PR, where users spend hours researching contacts and monitoring media placements, the need to streamline processes is always at a premium. Or a food journalist for print media.

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The Making of Cision: A Brief History of 15 M&A Transactions that Consolidated a Sizable Chunk of the PR Technology Market into One Company

Sword and the Script

In the course of putting together the monthly PR technology summary ( PR Tech Sum ), I’ve realized that no news site has compiled a complete list of all the acquisitions around Cision. Oh, sure, there are bits and pieces, but even the Wikipedia entry , at the time of this writing, is woefully incomplete.

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How I 1st-Drafted an 87,000-Word Self-Help Book over 46 Days in 2018*

ZudePR

Have you always aspired to write a book? 1 The Seed is Planted #2 Doing the Research #3 Getting the Self-Publishing Mindset #4 What the Hell am I Going to Write About? #5 This SumoMe blog post told me that the seed I’d planted myself in 2015 – writing a book – was practicable. H: What about the print quality?

Writing 83
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Can a PR Software Vendor Provide “Guaranteed” Editorial Placements? [PR Tech Sum]

Sword and the Script

Cision – the Swedish company that grew up making printed directories of media contacts – ought to have the institutional knowledge to know better than to call it as such. My impression is that he seems to be plugged into the market, open to market feedback and has experience growing and leading a technology company.

Software 118
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How to Create a Media Kit

5W PR

An Apple media kit from 1993 even included physical slides showcasing their newest technologies. Throughout the years, one thing has remained the same: the purpose of a media kit is to act as a one-stop shop of information for a journalist or media source to write a feature on the company. What to Include in a Media Kit?

How To 176
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The Top 10 Books of 2016 (According to Zude)

ZudePR

Like some technological teddy. Reading this book inspired me to write this blog post , which has been shared more than 1700 times on social media. #2: Hot off the printed press. Speak, write, blog, tweet, make videos — whatever. Being a good writer is about more than writing. Sticking it under my pillow.

Writing 84