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How to Make your Messaging Stick

Onclusive

Products: Track soundbites for a specific product to identify if you’re over indexing on specific product mentions or one product benefit over another inform earned, owned and paid campaign strategies for improved performance and product storytelling optimization. Know how well your messaging works.

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Why a business case may be the missing key to securing your PR budget

Onclusive

This initiative can be anything from a new product launch, to a proposal to increase spend on a branding campaign, or a significant investment with a new agency—to name a few. Join us for a webinar on How to Build a PR Business Case and Secure the Investment on October 26th.

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How to manage corporate reputation with PESTLE analysis

Onclusive

It’s a must during annual planning and budgeting, and it should also be done ahead of any significant shifts in your business, major product launches, entering new markets or industry categories, and other big initiatives. Join us for Managing Corporate Reputation with PESTLE Analysis webinar next week on Thursday, November 18th.

Analysis 195
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PR Campaign Tips: 10 Harmful Myths You Need to Avoid

B2B PR Sense

Booking you on panels at events and webinars may also be more effective in engaging prospects. Crisis management. Product launch. It is true that crisis management is a crucial part of public relations. But crisis management doesn’t just come on the scene when negative press surfaces. Social media strategy.

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PR Glossary: 30 Key Terms and Insights Every Professional Should Know

Newsfile

A press release (also known as a news release) is an official statement issued by an organization to announce news, events, product launches, or other relevant information. What are the Basics of Crisis Communication Planning? Effective crisis communication ensures transparency, empathy, and timely responses.

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#19: Building a framework for reputation management

NewsWhip

Watch webinar. Differences between risk & crisis | Jump to text. Deploying crisis management teams | Jump to text. It comes down to product launches. How would you define the difference between risk management and crisis management? JUNE 4, 2021 | 11:30am EST / 4:30pm GMT. Read transcript. Chris: Yeah.

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Lockdown lovehandles? Simon says, curb heuristic impulses and guard your reputation

PR in High Definition

I’ve read a lot of content online, attended many webinars and researched many topics via Google. Given the ‘follow factor’ of the unconscious opinion, it’s made me realise that what other people say about you, your product/service or your business is the most powerful trigger. So, did you delight or dismay your customers?