NewsWhip

MARCH 31, 2021

We’ve been trained now over the last 10 years to Google everything extensively. We go on Yelp, we go on Google, we go on social media, we ask friends, we have that control now and we expect no less when it comes to making important decisions. When a negative story breaks, is this something that’s really going viral?

Advertising 131

Advertising Advertising Data Reputation 131

Waxing UnLyrical

MARCH 13, 2013

Here’s how it’s billed: Social media in a crisis. Three globally-known experts examine the fundamentals of social media crisis management. Can you prepare for a possible viral social media disaster? Twitter Facebook Google+ LinkedIn Gearing Up For Social Slam 2013. Based in the Washington, D.C.,

Conference 103

Conference Social Media Crisis Crisis Management 103

Mark My Words

JULY 31, 2015

Hundreds of one-star reviews flooded onto the Google page for Palmer’s dental practice. While we don’t know if he has recruited any other crisis managers you can be sure that the cost to his reputation will be greater than the $50,000 he paid for a shot at Cecil.

Crisis Management 60

Crisis Management Energy Sports Reputation 60

Cision

DECEMBER 4, 2017

United Airlines came under fire for forcefully dragging a passenger out from the overbooked flight number 3411 as a video recording of the incident went viral on social media. Fortunately, the GitLab team had already rolled out a crisis management plan. Google Doc with live notes [link].

Crisis 271

Crisis Brand Branding How To 271

Cision

JULY 5, 2016

Knowing what is being said is the first step, and that can be as simple as setting up Google alerts, social media notifications—and yes, daily forwards from Cision !–to Having a social media initiative go viral is not a good goal – what is the intended net result? –to flag you if your brand is mentioned.

Nonprofit 227

Nonprofit Crisis Viral Groups 227

The Stalwart Blog

APRIL 26, 2020

Even though nobody wants a bad review, if you’ve got several hundred either in Yelp, or Google, or places like that, you kind of tend to live with it sometimes, and maybe you don’t recognize that it’s something that could mushroom on you. Google your name and Google your business’s name and see what comes up.

Crisis 78

Crisis Local Facebook Social Media 78

Flatiron Communications

NOVEMBER 28, 2018

It said little about fake accounts or the organic posts created by Russian trolls that had gone viral on Facebook, disclosing only that Russian agents had spent roughly $100,000?—?a Later that day, the company’s abbreviated blog post went up. a relatively tiny sum?—?on on approximately 3,000 ads.”.

Facebook 44

Facebook Public Affairs Crisis Crisis Management 44

ImPRessions - Crenshaw Communications

DECEMBER 27, 2016

The communications lessons, on the other hand, will be covered in crisis management classes for many years. The many false stories that went viral prior leading up to the election fueled concerns that we’re entering a “post-factual” era when trust in legitimate media will only decline. Lochte loses luster.

Banking 202

Banking Pharmaceuticals Crisis Management Journalism 202