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What You Can Do With a Public Relations Degree

5W PR

Professionals in this field shape and maintain organizational reputations, manage communication strategies, and engage with stakeholders. Public relations specialist PR specialists develop and implement communication strategies to promote and protect client or organizational reputation.

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Crisis Management Lessons From Boeing’s 737 Max Disasters

PRSay

Gordon Johndroe , vice president of global media relations and public affairs for the Chicago-based aircraft manufacturer, spoke to members of PRSA’s Corporate Communications Section in the Nov. 5 webinar “Crisis Management on an International Stage: Takeaways from Boeing’s Biggest Crisis and Time Spent in the West Wing.”.

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Hidden PR Tools In Top Movies

ImPRessions - Crenshaw Communications

Jerry McGuire (1996) – Reputation Management. His bad reputation prevented him from getting paid well and being able to support his family. In the end, Tidwell’s best reputation move turns out to be on the playing field, where he works harder, plays better, and talks less –all with the cameras rolling.

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What to Look for When Choosing a PR Agency 

Landis PR

Once you set your needs, goals, budget, and resources, you’ll better be able to identify agencies that are a good fit. Interview Your Top Choices Tap into your network for recommendations, and look at lists of award-winning agencies (PRSA’s Anvil Award winners – which include Landis – are a good place to start).

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Unlocking Revenue Potential With The Power Of PR

Landis PR

Note: This is a reposted blog by our Public Relations Global Network Partner, Michelle Lyng, Novitas Communications. Many people understand that public relations can drive reputation, but some struggle to recognize that public relations can drive revenue.

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Essential Guide To Effective Communication Measurement For CMOs

Landis PR

Yet there’s no question that communication is a pivotal factor for the success of any organisation and a cornerstone of operations in times of crisis. Communication and marketing are not just support functions. Effective communication measurement should be all about using tools that make sense and feel relevant.

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Event Sustainability — The Triple Bottom Line

Landis PR

Photo courtesy of Pixabay Note: This is a reposted blog by our Public Relations Global Network Partner, Danielle Dickinson – The Castle Group. For the original blog, please visit here.