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How Securing Media Coverage Brings Greater Value Than Ever

PR Insiders

Did you read that newspaper article in print or on your phone? It’s no secret, of course, that the media landscape has changed drastically over the years – and the changes keep coming at a pace that sometimes makes us all dizzy! The New York Times has about 833,000 print subscribers, which is impressive on its own merits.

Print 78
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Maxim Behar for the studio of Radio Focus presented his new book "Seychelles recipes and more about “Paradise on Earth"

Maxim Behar

And so, it turned out to be a book that sold terribly fast, because I got calls from various bookstores and supermarkets - asking me when there would be a new printing. And that's why, in the so-called Creole cuisine, of course, there's a lot of fish, and a lot of seafood specialties that are characteristic of each island.

Radio 52
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Tesla Owners Leadership Master Class with Maxim Behar from Vision to Reality: Building Leadership Qualities

Maxim Behar

Because Elon Musk sometimes sleeps in his factories and puts his bed there it is not only him, of course. There's a video of an interview with Bill Gates where he's asked, "What do we use this computer for?" And if I do, of course we immediately accept those candidates with open arms to work for us. That's the big revolution.

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Millennials, Gen X To Rule Our Digital Future

Flatiron Communications

It’s part of a larger push by the German newspaper publisher to re-invent itself through U.S. Axel Springer on Tuesday said it raised its stake in New York-based social video producer NowThis Media Inc. Axel Springer on Tuesday said it raised its stake in New York-based social video producer NowThis Media Inc.

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Why Your Content Strategy is Failing And How to Fix it

Beyond PR

Considering the culmination of traditional advertisements (newspaper, TV, radio and billboards) and digital advertisements (banner ads, pop-ups and sponsored posts), how many advertisements a day do you think you’re exposed to? Keywords, of course, being high-quality, attract and engage. 100, 500, maybe 1,000? percent close rate.

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6 Tips for PR Distribution: Reach the Widest Audience

PR Fuel

Use Graphics, Video, and Images. Video is even more effective when it comes to the odds of getting your press releases covered. Of course, these challenges aren’t an issue when you’re working with a professional PR writing service. Either of the two is okay as long as it helps get your announcement to a broader audience.

Radio 99
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Behind the Headlines With Jody Fisher

Cision

I led the PR team that worked on the arrival of the Space Shuttle Enterprise to the Intrepid Sea, Air & Space Museum in New York — a huge story, on its own — and the final campaign clip report was spread over several successive PDFs and a single printed report used nearly 10 reams of paper packed into enormous binders.