Communications Conversations

AUGUST 21, 2018

I also handle proactive and reactive media relations in the “mid-Atlantic” region of the U.S., which involves pitching story ideas like back-to-school and holiday shopping, but also handling stories about incidents in our stores. How did that agency experience prepare you for your role in corporate PR?

Sports 113

Sports Retail Local Report 113

MaccaPR

MAY 23, 2016

The current business environment is enormously challenging for those in healthcare due to constantly-changing federal health policies, medical research breakthroughs and new products, but social media has become an invaluable tool to help get your messages to the right audiences at the right time. patients) and industry trends (e.g.

Conference 80

Conference Healthcare Marketing Crisis 80

Prohibition

JULY 19, 2018

PR speaks to a varied audience, from internal employees, to the media, to influencers, to the end user. Write media pitches about a firm and send them onto journalists. Plan and execute media events. Social media promotion and responses to negative comments online. Media training. Organic SEO.

Publicity 48

Publicity Advertising Advertising Tools 48

PR in High Definition

SEPTEMBER 30, 2016

If your business has a poor employer brand, it can be very difficult to shake off both externally and internally, impacting the talent you can attract. This is particularly alarming because your managers and HR team are meant to wave the flag of the company and represent your corporate values. Watch out for the judges’ comments.

Brand 48

Brand Branding How To Employee 48

5W PR

JANUARY 31, 2024

Corporate PR: Manages the overall image of a tech company, including its values, culture, and achievements, to build a positive brand perception with stakeholders. Internal Communications: Ensures effective communication within the company, keeping employees informed about company developments and fostering a positive internal culture.

Technology 78

Technology Product Launch Crisis Management Case Study 78

Bad Pitch Blog

NOVEMBER 29, 2009

Did you send the same pitch to everyone? Has successfully secured media placements…” ? I have secured placements and features for clients with national and international broadcast media that includes CNN, Bloomberg News, New York Times , Hustler (kidding) and Wall Street Journal … ?

Interviews 43

Interviews Crisis Management Facebook Media Training 43

Sword and the Script

DECEMBER 15, 2020

Stressed corporate teams can hire extra PR and marketing muscle to supplement themselves, often without committing to long-term benefits and employment packages. Every employee needs media training. The pandemic boosted webinars, lives, online training, lectures, and the like. Rethinking internal and external comms.

Marketing 174

Marketing Employee Content Marketing Training 174