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Quick Summaries to 5 Surveys of PR and Corporate Communications

Sword and the Script

CEOs and business leaders are increasingly recognizing the value of corporate communications; investors say comms can increase company valuations. This week I paused to catch up on reading several other PR and corporate communications surveys that I haven’t had a chance to read yet and summarize them here for you.

Survey 81
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7 Examples of Successful Press Release Boilerplates

Cision

In true rock star fashion, it’s like they’re winking to their audience: “you know who we are.” If they want readers to consider them the serious player that they are in the insurance space, they’re going to back up that claim with stats on how many customers, policies, employees they have, as well as their financial ranking.

Examples 225
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7 Examples of Successful Press Release Boilerplates

Cision

In true rock star fashion, it’s like they’re winking to their audience: “you know who we are.” If they want readers to consider them the serious player that they are in the insurance space, they’re going to back up that claim with stats on how many customers, policies, employees they have, as well as their financial ranking.

Examples 167
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20 PR and Marketing Predictions for 2022

Sword and the Script

Year of the employee. 2022 is going to be known as the year of the employee. Qualified employees are scarce, and companies recognize that they need to be seen as great places to work and thrive as well as strong brands. But it’s employee retention and engagement that will take priority.

Marketing 214
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Top 10 Reasons To Work At A PR Firm

ImPRessions - Crenshaw Communications

Most new hires will get broad exposure to the range of essential PR skills, from writing to research, to media outreach, and their work may touch several different PR sectors, from financial to fashion. As part of the group, young employees learn how to cooperate, delegate and support each other. Learn the value of teamwork. .

Skype 147
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M&A: The Top Reasons Why One Company Acquires Another [PR Tech Sum]

Sword and the Script

Brandwatch provides “social listening” which is industry jargon for old-fashioned social media monitoring. Even so, it speaks volumes that the company has closed on 16 other corporate transactions in recent history before it got around to thinking about AI. Similarly, Agility PR is owned by Innodata (NASDAQ: INOD).

Company 150
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7 Examples of Successful Press Release Boilerplates

Beyond PR

In true rock star fashion, it’s like they’re winking to their audience: “you know who we are.” If they want readers to consider them the serious player that they are in the insurance space, they’re going to back up that claim with stats on how many customers, policies, employees they have, as well as their financial ranking.