Corporate Creativity Leadership Nonprofit 
ImPRessions - Crenshaw Communications
JULY 15, 2016
” This is particularly true when a team works for a nonprofit that is tackling a persistent social problem or seeking the cure for a disease. Just like seasoned corporations and tech start-ups, nonprofits need to illustrate their story with compelling data that demonstrates the results of their efforts.
PRSay
AUGUST 16, 2022
Before getting started, remember to carefully vet all nonprofits and authentically align your agency, clients and employers with mutually beneficial partnerships. While I discovered this platform during the height of COVID when creative solutions were needed for social impact initiatives, we continue to use it to host virtual 5Ks.
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Waxing UnLyrical
APRIL 5, 2018
Our culture used to have a clear line between “business only” and the “good feeling” of nonprofit organizations. Now, in our culture, we are seeing the mutually beneficial advantages of establishing and maintaining a relationship between a nonprofit organization and corporate business. Laurence D. Keep the energy alive.
PRSay
JULY 9, 2021
On an organization-wide scale, such programs open the gates to a new breed of creative ideas and innovation. Strong leadership is crucial, but knowing when to follow is equally important. The possibilities are endless. Companies that institute informal, reverse-mentoring programs can benefit in numerous ways.
PRSay
JANUARY 9, 2020
2020 is the perfect time to take a fresh, creative approach to your partnerships. Things to think about How can you leverage organic content (with permission, of course) and empower your everyday fans to continue to share your brand message creatively? Highly-targeted story angles.
Cision
JULY 28, 2016
Jump ahead 30 years, and I’ve been leading strategic health care programming for every type of client in the health care industry—hospitals, payer groups, national healthcare nonprofits and major pharmaceutical companies. What are some of the differences in building a PR strategy for a large company versus a small nonprofit?
Deirdre Breakenridge
JANUARY 27, 2020
Our PR intern, Lauren McDonald , stepped forward to suggest creative ways of building awareness for the movie and educate the public as we do it. She started her career in the corporate arena, then, after 17 years, transitioned to competitive positioning consulting with mid-to-large sized companies.
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