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Managing Confidential Leaks: Don’t Let a Leak Rain on Your Reputation

Reputation Us

Intralinks reports the industries that are the “leakiest” include real estate; consumer products; and technology media and telecom (TMT). According to Intralinks, an M&A research group which studies corporate deal leaks , 8.8 percent of all M&A deals announced during 2021 involved a leak.

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Putting the “PR” in Partnership Relations

PRSay

Rather than predicating partnerships on a media buy or complex letter of intent, PR can approach them from the perspective of thought leadership – shaping a platform that is mutually beneficial to both parties. Our work with client Coldwell Banker Real Estate provides a real world illustration of this opportunity.

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Spotlight on a Solo PR Pro: Meet Meredith LeJeune

Solo PR Pro

Originally from Virginia Beach, VA, Meredith LeJeune got her start as a marketing and communications coordinator for Dominion Enterprises — a marketing services company serving the real estate, automotive and travel industries — doing a little bit of everything from traditional public relations to developing marketing and sales collateral.

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PR Isn’t Just for Big Businesses?

Victorious PR

They are the go-between between an organization and their targeted audience or consumers. They can promote you as an authority in your field with high-level thought leadership content. Essentially, PR is simply a form of communication, often all about engaging with the public.

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Building a Media Strategy with Cassie Lawrence, JSA+Partners

OnePitch

She now conducts proactive media strategy and builds thought leadership programs for clients in digital media and consumer tech. As one of the first 10 hires at Dollar Shave Club, Cassie spent 5+ years building Dollar Shave Club’s brand, launching grooming products, and leading comms initiatives.

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Behind the Headlines With Lynda Fernandez

Cision

In 2010, after a landmark merger with another local association, we became the Miami Association of Realtors, the largest local Realtor group in the nation, and I finally convinced our leadership to contract for Cision and PRWeb. We also have partnerships with 136 real estate associations or organizations throughout the world.

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The PR Agency Review Process is Broken

Ishmael's Corner

With this in mind, I believe that certain actions can help a prospective client gain a deeper window into an agency without consuming a ton of time. If an agency can’t implement thought leadership for itself, it doesn’t bode well for its clients. Home Page Title Tag : I figured I could slip in one nerdy action.

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