Doctor Spin

APRIL 17, 2023

A family staying at the Ritz-Carlton on Amelia Island, Florida, experienced the hotel’s customer service when their son’s beloved stuffed giraffe, Joshie, was accidentally left behind. Stuffed giraffe shows what customer service is all about. Ritz-Carlton. 2012, May 17). link] Nordstrom. 3 Nordstrom, Inc.

Strategy 52

Strategy Customer Service Airlines Hotels 52

ImPRessions - Crenshaw Communications

MAY 1, 2018

Bylined content helps establish a B2B executive as an industry expert or brand voice, and it’s also a strong way to boost SEO for an individual or company. This typically comes in the form of expertise unique to your executive, company, or industry. Some will be service pieces that offer tips or tools.

B2B 147

B2B Leadership Customer Service eBook 147

Cision

SEPTEMBER 21, 2016

Aim for a mix of shared content (yours and others), company updates and thought-provoking questions. You can also create email templates for common customer service inquiries, such as: Where’s my product? Writing Press Releases. Write a few articles a week and schedule them in advance. How do I return a product?

Marketing 120

Marketing Comparison eBook Social Media 120

Doctor Spin

APRIL 5, 2023

Luckily, plenty of PR strategies cater to small businesses needs, allowing them to compete with larger companies. The media and potential customers often overlook small businesses without a well-known brand. If you write 1-2 clear sentences per bullet, your strategy should fit nicely on one page. corporate cringe ).

Small Business 52

Small Business Strategy eBook Reputation 52

Doctor Spin

APRIL 5, 2023

The media and potential customers often overlook B2B organisations. Unlike B2C companies, they may not have the same recognition that allows them to get their message out there quickly. Be the best in your industry or niche at doing something that doesn’t scale—like going above and beyond to provide customer service.

B2B 52

B2B Strategy eBook Small Business 52

PR 20/20

JANUARY 16, 2023

Sign up for free ebooks, webinars, and other resources (i.e., Ann Handley , the author of Everybody Writes , heads up content at ‘Profs. The Convince & Convert blog ( @convince ): Headed up by company president Jay Baer ( @jaybaer ), CMI ranked the Convince & Convert blog the “#1 Content Marketing Blog in the world.”.

Blogging 52

Blogging Marketing Pinterest SEO 52

Waxing UnLyrical

AUGUST 2, 2018

That means you need to write messaging that’s completely client-concentric. Instead of “We are an award-winning catering company” say, “Your guests will be wowed.”. The next time you write marketing copy: Use “you” instead of “we”. Write like you talk. Gather feedback from your sales and customer service teams.

Content Marketing 49

Content Marketing Marketing Brand Branding 49