Melissa Agnes

NOVEMBER 10, 2014

As technology, social media and the online world continue to evolve, unfortunately, so do the risks that leave your organization vulnerable. Do you have a cyber-investigation company on speed dial? Risk 2: Technology and the internet leave us all vulnerable to being hacked. When it comes to technology, we can never be too safe.

Crisis 100

Crisis How To Crisis Management Exercises 100

Cision

AUGUST 9, 2016

I was captivated by the idea of people getting paid to tell a company’s story. What role does social media play in reputation and crisis management today? For many companies, their social media presence also doubles as customer service. What drew you to the field of public relations?

Crisis 0

Crisis Reputation Study Social Media 0

NewsWhip

JUNE 10, 2021

Deploying crisis management teams | Jump to text. I don’t know if it even exists anymore, but basically I wrote a lot of user manuals on how to use technologies when people needed that. It comes down to every customer service interaction. The relationship between risk and innovation | Jump to text.

Reputation 78

Reputation Crisis Management Crisis Enterprise 78

Beyond PR

JULY 28, 2017

It’s easier than we like to admit to become out of touch with what’s really happening in the marketplace, as well as what the image of our company is. Not knowing this, you give the okay to move in a direction to attract more customers rather than committing energy to doing crisis management.

Employee 80

Employee Journalism Data Technology 80

Sword and the Script

JULY 2, 2019

I call it the PR technology summary ( PR tech sum ) and here’s what I found over the last 30 days. 1) Business Wire partners with investor relations tech company Q4. The press release doesn’t spell out any specific technology initiatives, so it seems this is merely an agreement allowing each business to sell the others’ products. “Q4

Trends 60

Trends Media Report Technology 60

PR 20/20

AUGUST 22, 2017

For instance: Legal fears the company blog will violate copyright laws. Sales is unsure of handing over its customer database for email marketing campaigns. IT pushes back on providing the technology foundations and support for advanced, integrated marketing programs. Customers might post a negative review.

Marketing 87

Marketing Resources Technology Internal 87

Prohibition

DECEMBER 17, 2021

When a crisis hits the news, we are reminded of a valuable lesson: that companies and businesses often have to act fast in order to prevent further damage from taking place. Crisis communications is an important aspect to tackle as a business owner. This guide is written to assist in every aspect of crisis communication.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. c) More companies create their own content and channels to reach audiences instead of traditional media channels. I see a few things. A great data divide.

Marketing 198

Marketing Content Marketing Data Social Media 198

Newsfile

JANUARY 30, 2024

McKinsey & Company, 2023 By all accounts, PR pros are increasingly using generative AI in their roles and this is expected to steadily increase over the next year. But early in 2024, the company will introduce Gemini Ultra in a new experience called Bard Advanced. Crisis Management Effectiveness : Impact of PR efforts in crises.

Trends 105

Trends YouTube Video Social Media 105

Cision

AUGUST 31, 2015

Discussions touched on the way technology has shaped how we share content, work together, report the news and respond in the midst of a crisis. Big companies need to learn to be small — Mark Schaefer (@markwschaefer) August 27, 2015. Risk management is so much harder and more expensive today,” says Andy.

Crisis 120

Crisis Crisis Communications Content Marketing Conference 120

The Stalwart Blog

APRIL 26, 2020

I’ve learned more about technology in the last three weeks than I’ve known in the last five years. I was the marketing director for a software company and hung up my own shingle about 13 years ago. Maybe it’s a poor customer service call that somebody threatened to go on their blog or talk about them on Instagram.

Crisis 78

Crisis Local Facebook Social Media 78