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Effectively Engage and Build Your Community Through Podcasting

Deirdre Breakenridge

It’s a crowded field to be sure, but it also offers an excellent, and even underused, opportunity for businesses to increase engagement with its community. Think of your community when podcasting instead of focusing solely on promotion. Have customers mentioned your podcast on social media, in blog posts, or through referrals?

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Digital Marketing and Storytelling Speaker Transforms Fables into Fortunes for Small Business and Nonprofits

wiredPRworks

Build your business in the right direction AND. Captivate key communities? How would your business, and your life, change? Founded in 1990, CoryWest Media is a creative innovation consultancy that works with its clients to attract attention, build brands, and captivate communities in 4D.

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Landis 32 Anniversary – How I Donated my $320: Part 3

Landis PR

RECAP: We recently announced that San Francisco Business Times included Landis in its Top 100 businesses in the Bay Area Corporate Philanthropy list. In 2020, we celebrated Landis’s 30 th anniversary by donating $300 to nonprofits that are part of our team’s communities and support causes close to their hearts.

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Homegrown: 5 Local Marketing Tactics for Small Businesses

Beyond PR

For many small business owners, home is not just “where the heart is.” While organically earned media and third-party reviews are best, you’ll find that some businesses encourage reviews via in-store signage, their website, and social media channels. Cross promote with other local businesses.

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#GivingTuesday Ideas for NonProfit Fundraising

wiredPRworks

Charities and nonprofit fundraising communities from around the world will unite to celebrate generosity, share stories and raise awareness about important causes. GivingTuesday Ideas for NonProfit Fundraising. Own a business? Check out these #givingTuesday ideas for small business. What did you learn?

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Importance of a PR Degree and How to Use a Public Relations Degree

5W PR

It was a natural transition since they already knew how to write appealing pieces and had established relationships with other colleagues in the media. With the popularity of social media, the demand for public relations staff is even greater and most employers seeking to fill a PR position require a bachelor’s degree.

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Behind the Headlines With Monique LeNoir

Cision

Monique LeNoir, national director of communications at United Negro College Fund, says that nonprofits need to consider the human element when asking for donations. In this interview, Monique discusses how to successful plan events, how social media can benefit your organization and how to create messages that resonate.

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