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PR Myth #6 – PR is Only for Crisis

PR for Anyone

What are you doing for the community? And then there is positioning you an expert in your industry where you can regularly be featured in the media. Yes, that is one component of PR and there are PR professionals who specialize in this area. But PR is an opportunity to share the good things in your company as well.

Crisis 130
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Pitch the Media

PR for Anyone

You can take the same story and you can tweak it and, give it, you know, an angle this way, for this station, and an angle for this station, an angle for this station, but do not pitch the exact same story to the same or to all the different media outlets in your community. So that is this week’s PR Tip.

Pitching 223
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Why Publicity?

PR for Anyone

You get it. Which one is going to make you go try Joe’s pizza, the ad with them telling you how great that it is or the article?

Publicity 130
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Public Relations in Marketing

PR for Anyone

People often question the difference between public relations and marketing. Public Relations can come in many forms but for this post, let’s focus on media relations, community relations, online and social media. Media Relations. Community Relations. Journalists need our content. Do you have a blog?

Publicity 225
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Nine ways to use public relations to grow your business.

Prohibition

Public relations (PR) is a technique used by savvy businesses across the globe to communicate with their customers. From giant global leaders, such as Coca-Cola , to smart start-ups looking to disrupt a new market, like Brewdog , PR can make the difference between getting noticed by your customers and falling by the wayside.

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30 podcasts PR pros should listen to

Remote PR Jobs

Thanks to the growth of digital platforms like social media, the news cycle is rotating faster than ever before. Couple that with an endless to-do list of research, writing, media training and more, and it seems nearly impossible to keep up, let alone make sense of it all. Marketing 20.

Pitching 100
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PR Rock Stars: Solo PR Consultant Peg Roessler

Communications Conversations

She’s not only a legend in the solo PR community–she’s an outright institution in the local PR community. When we’re each playing to our individual talents, together we’re best serving the greater communication needs of our community.

Local 94