Remove Community Remove Ethics Remove Guidelines Remove International
article thumbnail

Content analysis tool BuzzSumo adds journalist database for SMBs [PR tech sum no. 48]

Sword and the Script

BuzzSumo edges into PR with journalist database for SMBs; Poppulo adds generative AI for internal comms; why don’t PR software vendors follow basic PR standard practices? Poppulo adds generative AI for internal comms Poppulo, which develops an internal comms platform called Harmony, said it embedded generative AI into its platform.

Analysis 144
article thumbnail

The Secret Weapon of B2B Marketing: How Influencers Drive Growth

Burrelles Fresh Ideas

Effective B2B influence often involves a blend of professional influencers, industry experts, internal advocates, and trusted experts such as your customers. These partnerships open doors to new markets and communities, strengthening your foothold. Authenticity is the currency that builds and sustains trust.

B2B 93
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

An update on the CIPR’s 70th anniversary crowdsourced project

Stephen Waddington

We need submissions from across its communities. My vision is to create a legacy for CIPR members and the broader business community that will inspire practitioners and support continuous learning and development. Perspective – reflections on the CIPR’s history and its communities. You’ve two weeks to pitch.

article thumbnail

PR Glossary: 30 Key Terms and Insights Every Professional Should Know

Newsfile

The Associated Press (AP) style guide provides guidelines for writing press releases, ensuring consistency in language, formatting, and punctuation. It assesses sustainability practices, social impact, and ethical governance PR professionals collaborate with internal teams to compile ESG data and communicate it transparently to stakeholders.

Viral 52
article thumbnail

15 Up-and-Coming PR and Social Media Marketers to Watch

Communications Conversations

So, I asked a few key local leaders for up-and-coming social media or communications superstars they admire. I put a few guidelines on this–these folks had to be non-manager/non-director level. Megan’s positive attitude, mature professionalism and outstanding work ethic stood out to both clients and leaders.

article thumbnail

A communicator’s guide to mitigating the risk of greenwashing

PR Conversations

Seeking value and deeper insight into a company’s long-term sustainability objectives and activities, attentive consumers and investors want to know that the company they are supporting is not profiting at the expense of the environment or people (such as employees or related communities). Green” guidelines for communication success.

Ethics 40
article thumbnail

A communicator’s guide to mitigating the risk of greenwashing

PR Conversations

Seeking value and deeper insight into a company’s long-term sustainability objectives and activities, attentive consumers and investors want to know that the company they are supporting is not profiting at the expense of the environment or people (such as employees or related communities). Green” guidelines for communication success.

Ethics 40