Doctor Spin

FEBRUARY 22, 2024

PR professionals control the narrative, mitigate damage, and restore public confidence during a crisis. Through consistent and effective communication, PR can sway public opinion in favour of the organisation, enhancing its reputation and standing in the community. Source: Business Horizons 10 Coombs, W.

Publicity 52

Publicity Public Affairs Journalism Corporate 52

The Proactive Report

FEBRUARY 24, 2017

One aspect of Twitter that’s not well-known and often not considered by brands is that journalists and news organizations are the largest and most active verified group of Twitter users. Used correctly, Twitter can have a huge impact on customer service, perception and reputation. PR is a relationship business. Always has been.

Twitter 235

Twitter Customer Service Web Facebook 235

Landis PR

JANUARY 16, 2024

This is a community where they can openly talk about that. Frankly, PR people tend to talk more than they listen. In an international group like PRGN, you can be successful only if you can also listen and understand the other party. What I mean by that is mostly openness to other cultures, openness to understand other people.

Agency 59

Agency Internal International Meeting 59

Communications Conversations

JANUARY 13, 2017

And, she’s got a great reputation as a valued counselor over at Blue Cross Blue Shield of Minnesota. I’ve transitioned from a more traditional senior PR specialist role to a senior PR specialist for digital and social engagement. In this role, I’m really focusing on building our digital PR capabilities.

Insurance 60

Insurance Insurance Social Media Corporate 60

Doctor Spin

DECEMBER 15, 2023

The intranet is the unsung hero amongst PR channels. In digital PR, where flashy social media platforms and sophisticated external communication tools often steal the spotlight, the humble intranet remains an essential organisational platform. In other words: The intranet is the organisation’s central nervous system.

System 52

System Employee Meeting Internal 52

Burrelles Fresh Ideas

JUNE 13, 2023

Broadening contact lists and building even more robust connections can be accomplished through active participation in numerous community events, such as workshops, seminars, or conferences within specific industries. Tip 4: Utilize content marketing for PR On a budget, content marketing is a potent tool for enhancing PR efforts.

Analytics 40

Analytics Content Marketing Measurement Advertising 40

ZudePR

MAY 31, 2015

Do those in your peer group think you have something to offer? I think there’s a mutual professional interest as well as enlightened self-interest; to improve the value and reputation of what we do. “Almost 10 years later, what are some measurable outcomes from participating in PR Conversations?

Communications 81

Communications How To Blogging Content Marketing 81

ZudePR

JUNE 6, 2016

The idea for this post came after I was experiencing a growing sense of frustration late last year due to the distractions inherent in my job as a digital PR (distractions I would wager the majority of people reading this post will be familiar with). Like many of us who work in digital marketing, social media is the #1 distraction.

Writing 114

Writing Social Media SEO Blogging 114

The Proactive Report

JANUARY 30, 2015

SF : There definitely a lack of understanding of how to use social media to build, and actively engage with, your community online. I’ve coached several PR teams at large and mid-sized companies and they are missing opportunities, left and right. So their first goal was to have a sizable group they could engage with to gather data.

Content Marketing 100

Content Marketing Groups Facebook Reputation 100