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Top Tips For Approaching Cybersecurity Media

ImPRessions - Crenshaw Communications

For example, journalists who focus on privacy and data concerns on big tech platforms may be intrigued by a pitch about a data breach on a major social network. But they would not be interested (and may even be annoyed) by an inbound about a ransomware attack on a local energy supplier. Context matters. All breaches aren’t the same.

Privacy 294
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From Traditional Banking to Fintech: The PR Transition

5W PR

Transparency is key Clearly communicate robust cybersecurity measures and data privacy policies. Community focus Highlight the bank’s commitment to the local community. Showcase sponsorships of local events, financial literacy programs, and support for small businesses.

Banking 78
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Muddling through the COVID-19 crisis: celebrating human spirit and ingenuity

Stephen Waddington

Tyneside Council has seconded eight staff to help with demand at our local Bay Foodbank in North Shields , Newcastle. Please support seek out and support your local organisation. Privacy cedes to massive tech onboarding The last two weeks have seen a massive technology onboarding across society. Privacy concerns have evaporated.

Crisis 167
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Lockdown letter: brainstorming second order COVID-19 effects

Stephen Waddington

Our local fish and chip shop reopened on Wednesday. Government The digital democracy has been a long time coming - democracy will finally digitise, both in central and local government, and citizen voting. We need local, decentralised responses to arts, culture, education and transport. Photo by sfe-co2/iStock / Getty Images.

Tourism 118
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NHS at 70: Ten difficult conversations for communicators

Stephen Waddington

The latest edition of #FuturePRoof published today explores the role of communication in the NHS. Arguably everyone in the NHS, from porter to surgeon, and midwife to Trust chairman, works in communications. 2 Technology versus community care The public is wedded to the notion of doctors’ surgeries and hospitals on every street corner.

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Hopes, Dreams and Sage Advice: 40+ Marketing and PR predictions for 2023

Sword and the Script

a) Many community newspapers going away and hopefully still being available in some kind of online format. PR and communications pros will be leaning way more heavily on AI-powered content development tools in 2023. Jon Amar , Director of PR and Communications, Matter Unlimited. “I see a few things. More show and less tell.

Marketing 196
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Should Apple Open a Backdoor?

Mindful Marketing

So, the investigation turned to Farook’s locked iPhone: “Agents wanted Apple to write a new operating system that would bypass the 10-attempt limit on the security code and other security measures. In fact, such entry would likely introduce many more issues ranging from invasion of privacy to physical harm.

Privacy 71