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Best PR Practices For Working With International Clients

ImPRessions - Crenshaw Communications

International business helps put a PR agency (quite literally) on the map, opening doors to expanded business opportunities. To mitigate the challenges, we start by looking at trends in media coverage of international announcements. International coverage can ultimately affect strategy in the U.S., For instance, a U.K.-based

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Rebuilding Your Reputation: From White Collar Crime to Industry Thought Leader

Deirdre Breakenridge

I’ve been writing a lot about the Modern Communicator and answering questions that have flowed in through Twitter, Skype, LinkedIn and Facebook. Who is the Modern Communicator? My article, “ If You’re a Modern Communicator, Then You THINK AHEAD ” addresses these questions. All great questions.

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Top 10 Reasons To Work At A PR Firm

ImPRessions - Crenshaw Communications

Most new hires will get broad exposure to the range of essential PR skills, from writing to research, to media outreach, and their work may touch several different PR sectors, from financial to fashion. While some PR firms boast comprehensive intern or entry-level programs, they may be short on actual PR practice and long on busy work.

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Five Quick and Easy Ways to Show #PR Thanks

Deirdre Breakenridge

If you’re in PR and communications, here are five quick and easy ways to show your colleagues, peers and industry professionals that you’re thankful. Even just a little time each week to share thoughts with a student via Twitter or to schedule a Skype “coffee” chat is a fantastic way to show thanks.

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How To Go From PR Intern To Permanent Hire

ImPRessions - Crenshaw Communications

But in case a desirable spot opens at the right moment, it’s important to dazzle not only the bosses, but the full staff – since basically everybody’s your boss when you’re an intern. PR tips to go from intern to perm. Staff might be shy about giving work to inexperienced interns, or they may not be well organized.

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The dimensions of PR history: 60 x 75 x 94 x 350,000

PR Conversations

One of the delightful developments from the International History of Public Relations Conference (IHPRC) and growing interest in the antecedents of the field is the publication of some wonderful books. The first is the collection of scholarly texts edited by Kevin Moloney: New Directions in Public Relations and Communication Research.

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Optimize: a Discussion with Lee Odden [Video]

Waxing UnLyrical

However, one book I couldn’t put down was Lee Odden ‘s Optimize , which he graciously sent me earlier this year (disclosure: I received a free copy of the book but was not even asked to write a review). B2C communications. I was so excited when it arrived, that I immediately started thumbing through it. optimizing B2B v.

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