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Leveraging Hashtags on Social Media: Why and How for B2B Companies

Stern + Associates

Social media has become an essential integrated marketing channel for B2B companies. According to a survey by Content Marketing Institute, 95% of B2B marketers use social media to distribute content.

B2B 111
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21 Influencers Share Stellar Advice for Digital Marketing in 2021

Garrett Public Relations

But what can we learn and apply to our digital marketing and communications strategies in 2021? I asked 21 influencers to share their thoughts on this question: What one piece of marketing advice would you offer […]. As we prepare to enter a new year, we all wonder what lies ahead. 2020 was anything but predictable.

Marketing 208
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How Can Small Businesses Prepare for the Recovery? Nine Marketing Pros Give Their Best Advice

Garrett Public Relations

Marketing during a crisis can be a challenge. As small businesses struggle to get their bearings, many wonder how to market themselves. Nine Marketing Pros Give Their Best Advice appeared first on PR Consultant Garrett Public Relations Columbus/Worthington OH. The post How Can Small Businesses Prepare for the Recovery?

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Making 2021 Marketing Plans Knowing That Change Is the Only Constant

Garrett Public Relations

As we make 2021 marketing plans, how can we place bets on the best way to organize those plans when there are still so many questions to be answered? This time of year, many marketers make predictions on what businesses should focus on as we […]. The new year has arrived. But what will it hold?

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Hopes, Dreams and Sage Advice: 40+ Marketing and PR predictions for 2023

Sword and the Script

Marketing and PR predictions aren’t merely forecasts, but often a reflection of our aspirations and perhaps advice – mistakes we’ve made we’d like to help others avoid. “Be Pay to pay, content grows; influencer marketing cools. “I AI-written content adds more noise. “PR David Berkowitz , Founder, Serial Marketers.

Marketing 190
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State of B2B Tech Content Marketing: 5 Trends That’ll Get You Promoted

Contently - Strategy

Great content marketing has the power to do that. Today’s audiences come across so much mediocre content that looks and sounds the same. Lately, innovative marketing teams have been thinking beyond the standard blog post. Assess your marketing maturity? Identify untapped markets?

B2B 85
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6 Essential Points to Ponder As You Plan PR and Content Initiatives

Garrett Public Relations

Making plans for marketing initiatives is always a work in progress. The post 6 Essential Points to Ponder As You Plan PR and Content Initiatives appeared first on PR Consultant Garrett Public Relations Columbus/Worthington OH. What should you focus on in the coming months? So, what trends should […].

Trends 158