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Behind the Scenes: Tactical Crisis Management Lessons from the Frontlines

Melissa Agnes

Discover how utility company, Alectra, successfully manages issues and crises as a regular course of business—and how their learnings and successes can be implemented into your crisis ready program. Utility companies are no stranger to the multitude of challenges that present themselves in times of crisis. About this episode.

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Crisis Management 101: Shark Week Case Study, Pt. 1

Shift Communications

Anyone Could Need Crisis Management (…and at Anytime). woke up and saw a Shark Week promo as he waited for a video to load on YouTube. is suffering a crisis. As our VP of Marketing Tech previously summarized : In a crisis management situation, something has gone wrong and your brand is on fire.

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6 Best Practices for Identifying and Reacting to a PR Crisis

Cision

Crisis communication is an important aspect of most PR roles. In the Journal of Marketing Management, a group of British researchers write that crisis communication has “implications for brand equity and consumers’ purchase intentions.” SoMe = Facebook, Twitter, YouTube.

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Top five PR Disasters of 2022 so far

Prohibition

and the general public calling out brands and individuals online, it’s safe to say we’ve seen our fair share of crisis management in play already this year. Here’s our round-up of the top five disasters that have caught our eye: Molly-Mae Hague – a personal PR crisis.

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Can a strong leadership reputation make a company resilient to cancel culture?

PR in High Definition

Increasingly, we are seeing examples of when a strong reputation with loyal customers (or fanbases) make brands somewhat ‘cancel-proof’. Crisis management has always been a significant part of public relations, but no one could have predicted the scale and reach that cancel culture might have.

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10 Crisis Communication Tips Every Business Needs

Prohibition

When a crisis hits the news, we are reminded of a valuable lesson: that companies and businesses often have to act fast in order to prevent further damage from taking place. Crisis communications is an important aspect to tackle as a business owner. This guide is written to assist in every aspect of crisis communication.

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3 Tips to Clean Up a Crisis

Cision

So how can brands prepare when local events turn into national and global crises in mere seconds? During “ Prepare for Crises Lurking Beneath Your Brand ,” Scott Peacock and Cision’s K.C. And if a community member or media outlet refers to another term, gently remind them, as Scott often does in the webinar, of the right terminology.

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