Sword and the Script

APRIL 19, 2022

There are things brands can do if PR is important to them: turn your Twitter handle over to a capable PR person and let them get to work. Because Twitter offers PR advantages for brands willing to put in the effort. The best way to humanize your brand’s Twitter handle is to put the handles of the people managing it in the brand’s bio.

B2B 103

B2B Twitter Brand Branding 103

Prohibition

FEBRUARY 15, 2017

I’m a very artistic person, so I really enjoy spending time being creative; this can involve anything from attending life drawing classes and doing up old piece of furniture, to jumping on my sewing machine or blogging. Underline Audio-Technica’s commitment as the brand of choice for those serious about music.

Hotels 86

Hotels Social Media Fashion Agency 86

Tribe Builder Media

JUNE 26, 2019

Achieving massive brand recognition and managing your online reputation go hand-in-hand. Just like that “cringey” tagged photo from middle school on your Facebook profile – no one wants a bad review online or negative comment about their business circulating online. Especially when they are not even true!

Reputation 40

Reputation Media B2B Web 40

Tribe Builder Media

JUNE 26, 2019

Achieving massive brand recognition and managing your online reputation go hand-in-hand. Just like that “cringey” tagged photo from middle school on your Facebook profile- no one wants a bad review online or negative comment about their business circulating online. Especially when they are not even true!

Reputation 40

Reputation Media B2B Web 40

Stephen Waddington

MAY 16, 2019

Danielle emphasised the need to be able to manage multiple stakeholders. Day to day I work closely with the Senior Leadership Team and Directors on a range of projects. It’s a brand led agency that was keen to break out of the London bubble and build a team in the North East. He set up his own business before heading up W North.

Marketing 60

Marketing Newspapers Public Affairs Airlines 60

OnePitch

SEPTEMBER 8, 2022

We’ve always had a deep bench of media relations experts across practice areas but this leadership position was created as a way to ensure we were investing in consumer media relations specifically as that practice area continues to experience incredible growth. This is like picking a favorite child! Be human and be helpful.

Pitching 98

Pitching Consumer How To Education 98

ImPRessions - Crenshaw Communications

MARCH 31, 2017

Feeling creative? In routine sessions participants may come unprepared or be reluctant to share, relying on others to do the heavy creative lifting. In B2B PR, a strong point of view on an industry problem, a compelling vision for the future, or a prediction can be winning thought leadership ideas, with the right packaging.

Airlines 120

Airlines Exercises Fashion Print 120