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PRSA NJ Panel on Brand Storytelling and Content Marketing [PODCAST]

Stern + Associates

Justin Gianninoto, director of digital strategy, presented at PRSA NJ’s “Brand Storytelling & Content Marketingseminar to discuss how to get results for your company or organization with great storytelling.

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40+ Blogs Marketers Should Be Following

PR 20/20

O ur daily mantra as inbound marketers: stay focused, and be passionate. If like us, you’re always looking for new marketing resources, you’ve landed on the right blog post. If like us, you’re always looking for new marketing resources, you’ve landed on the right blog post. The Ready North RSS: Must-Reads for Marketers.

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Creating Content in a Crowded Space: Q&A With Joe Pulizzi

Cision

Your content marketing efforts won’t impact the bottom line if your brand doesn’t provide value to your target audience. So what should brands do? They need to revamp their approach to content marketing. Content marketing takes time, hard work and flexibility. Also, be patient.

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Tip Sheet! Drive Results at Events With Social Correspondents

Cision

Conferences, seminars and other events raise brand awareness, leads and sales, and often improve customer loyalty. Our free “ Improve Live Events With Social Media Correspondents ” tip sheet shows the best ways your brand can find, work with and leverage social correspondents. It’s not as if live events are a PR secret.

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10 PR Conferences All PR Solo Pros Need to Know About in 2021

Solo PR Pro

Across marketing, communications and PR, these are 10 conferences all solo PR pros need to know about. *Be Content Marketing World. Hosted by the Content Marketing Institute — a.k.a. Plus, you get to spend four days with the bustling #CMWorld community comprised of thousands of marketers from all over the world.

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Amid the Rapid Pace of Change, These 5 Fundamentals of PR are Still Essential

Sword and the Script

A client of one of my clients said that at a seminar and it really captures the sense for the pace of change. The imperative here is to focus on the audience needs, not what a business or brand wants to say. Whether a business has defined it’s positioning or not, every brand has one. Earn word-of-mouth with guerrilla marketing.

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12 Ideas for Maintaining an Invigorating Professional Life in 2018

PRSay

Consider obtaining your MBA, or at the very least consume books and articles, watch videos, go to seminars, participate in webinars and meet with other communications professionals on a regular basis. If you want to accelerate your career growth, then you’ll need to fill up your well with new insights and information.

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