Communications Conversations

SEPTEMBER 19, 2019

However, despite TikTok’s immense success the last year or so, we haven’t seen brands adopt TikTok anywhere close to “en masse” just yet. Instead, we’ve seen very few brand case studies so far. This isn’t surprising considering the following factors: Brand social teams are already taxed.

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Prohibition

JULY 5, 2019

Here at Prohibition, we love getting our creative juices flowing when planning feel-good campaigns that drive results for our clients. The initiative helped shed light on what life was like prior to colour photography and film being introduced en masse in the 1970’s. CEWE Life in Colour Campaign.

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Waxing UnLyrical

DECEMBER 24, 2020

Founder and publisher of Waxing UnLyrical, Shonali Burke helps purpose-driven brands bring big ideas to life. Happy Holidays! Author information Shonali Burke President & CEO at Shonali Burke Consulting, Inc.

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Stephen Waddington

DECEMBER 11, 2019

Other professions such as finance, banking, law and accountancy are upskilling en masse. It also induces being part of creativity in AI groups. If we are the ones to support business, organisations and brands build trust, we must address the knowledge gap fast. How do other professions compare with PR? The PR industry slow.

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Waxing UnLyrical

DECEMBER 22, 2014

Give Your Brand A New Year Makeover. Why: The new year is a great opportunity to inject some fresh life and creativity into your business strategy. In this post for Top Rank Marketing , Brooke Furry explores how digital marketers can prevent burn out by improving personal health, professional habits, and creative pursuits.

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Shift Communications

FEBRUARY 10, 2015

To my fellow PR, digital and social media agency practitioners, and to the marketers looking to us to extend and elevate the conversations about their brands, please join me in throwing shovels full of dirt on the outlandishly time-intensive evaluation mechanism known as the RFP. But first, something has to die. I asked too many questions.

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Communications Conversations

FEBRUARY 10, 2015

In industry media and on PR/marketing blogs like this one, we talk an awful lot about “master brand” social media marketing work. That is, the brand that companies create to drive value, revenue and reputation. However, we don’t talk nearly as much about “employer brands.”

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