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How to Improve Your Social Media Targeting

Cision

Since the inception of social media platforms, one of the biggest challenges has been how to properly reach your desired audience. I’ll also try to give a sense of what criteria you can target for each of the platforms for paid and organic social. Social Targeting on Facebook / Instagram.

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Five Productivity Tools for PR Pros

Waxing UnLyrical

I’ve been including it in my e-signature for a while now, and have incorporated it into my website as well as this blog (you’ve probably noticed the Tungle widget on this blog, even if you haven’t used it). If you use Seesmic , you can also save items from your Twitter and Facebook streams. I don’t.

Tools 100
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The 5 Commandments of How to Raise $1Million on Kickstarter

Waxing UnLyrical

Make a video and hawk it to the Facebook accounts of all your friends and family. Christopher regularly contributes to the Promo & Marketing Wall blog. In the event that they don’t reach their goal, none of the donors’ credit cards are charged. Need $5,000 to get into a recording studio? Then along came the Pebble.

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The Motorola XOOM: A Revolutionary Tool

Waxing UnLyrical

I was recently given the opportunity to use a Motorola XOOM for almost 3 months by my good friend Mark Farnen , whose client is Verizon Wireless (Verizon is the carrier providing 3G/4G service for the XOOM). He does social media management for KimberMedia and teaches for @bgckids. He also blogs. XOOMing in.

Tools 55
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Paid Social: Cliff Notes to 3 Social Media Studies

Sword and the Script

In either case, I’ve paused to delve into three social media studies or surveys that crossed my screen in recent months and distilled them to the most important findings. These three studies seem to, in part, answer these three questions: How is our brand doing in social media relative to comparable brands?

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How A Fake Taxidermist Is Keeping AT&T On Its Toes

Waxing UnLyrical

Vest-less Now, I am not, and have not been, an AT&T customer (I’m quite happy with Verizon Wireless). You’ve been using Twitter quite delightfully to poke fun at AT&T’s wireless service. Btw – you can “like&# the AT&T Fake Public Relations Facebook page too, if you want. pts Settings.

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Your audience with the public

Stephen Waddington

billion use social media. This is data from We Are Social’s Digital 2019 Global Digital report. This is when telecom operators such as BT started to offer broadband to consumer users, and wireless networks appeared in public spaces. Facebook has a strong and growing platform of services including Instagram and WhatsApp.