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Another PR Tech Startup Gets Venture Funding [PR Tech Sum]

Sword and the Script

It has since been acquired by an SEO software company. million in additional seed funding, bringing the company’s total funding of $6 million. The company caught my eye when it said it uses artificial intelligence (AI) to analyze a reporter’s pitching preferences. It raised a Series A round of funding for $1.1 million in 2016.

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9 Blogs To Make You PR-Smart

ImPRessions - Crenshaw Communications

Of course, the sectors that are relevant to the practice of public relations are unlimited, but for practical purposes we’ve divided our top selections into three categories. No matter where your company is in its relationship with employees, service providers or clients, The Muse has relevant content. Smart Blogger. Media Shift.

Blogging 170
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7 Media Statistics from an Annual Survey of Reporters that Gives PR a Glimpse of their Mindset

Sword and the Script

The company maintains and sells access to an online media contact database, which serves as the population from which the survey sample is drawn. based reporters said, “fake news is making readers more skeptical than ever about what they read and see.”. 4) Emphasis on professional journalism. 1) A still skeptical public.

Survey 102
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Too many beers: ethics and client conflicts – Ken Kerrigan

Ethical Voices

I’ve been practicing public relations for 34 years now, both the agency and in-house side. Very new, very hot type brands to be working with. ” I was ordered to do so and ended up writing a memo to the agency CEO stating my objections of why I thought it was wrong. Those who were just starting to emerge on the scene.

Ethics 71
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Will humans have to re-write AI’s draft of history? 42 marketing and communications predictions for 2024

Sword and the Script

Against that backdrop, I’ve organized this year’s prediction roundup into the following categories: Predictions that have little or nothing to do with AI; Predictions that express caution about AI; Predictions that are enthusiastic about AI; Predictions from PR software executives; and One prediction from ChatGPT.

Writing 194
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Is Pay-to-Post Blogging The New Advertorial?

Waxing UnLyrical

It was something to the effect of “Would/should companies do this with big bloggers in their spaces?&# If you cannot get coverage any other way, you might need a new PR department/agency/consultant; and 2. Alas, the issue is even stickier for bloggers than it is for companies. My opinion on this is nuanced.

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Searching for Marketing Inspiration? Check out these 55+ Inbound Marketing Resources [UPDATED]

PR 20/20

The Convince & Convert blog ( @convince ): Headed up by company president, Jay Baer ( @jaybaer ), CMI ranked the Convince & Convert blog the “#1 Content Marketing Blog in the world.”. To learn about search and analytics, we follow: Search Engine Journal ( @sejournal ): New to SEO and search?