Advertising Government Small Business Technology 
ImPRessions - Crenshaw Communications
JULY 16, 2019
government that’s feeling the brunt (and the public relations cost) of digital warfare. Everyone from KPMG to startup firms need to invest in digital advertising and smart public relations. . It’s not just the U.S. Cyber attacks are on the rise across the globe. Building better public relations will impact that bottom line.
Deirdre Breakenridge
DECEMBER 12, 2017
With technology impacting most industries, it’s likely things have changed since then. We’re intimidated by technology, and are convinced that younger people are the only ones who can use social media. It took a year, but I joined a full-service advertising and public relations agency. I started my career at General Electric.
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Deirdre Breakenridge
JUNE 13, 2016
To achieve certification, participants are required to pass an exam covering the six primary content domains of general practitioners in social media: strategic planning; compliance and governance; project and campaign management; social media marketing; community management; and research and analytics.
Cision
JULY 26, 2017
Interests -> (Business and Industry, Entertainment, Family and Relationships, Fitness and Wellness, Food and Drink, Hobbies and Activities, Shopping and Fashion, Sports and Outdoors, Technology). Law, government, and politics. Technology and computing. Family and parenting. Food and drink. Hobbies and interests.
Sword and the Script
AUGUST 13, 2019
In the course of putting together the monthly PR technology summary ( PR Tech Sum ), I’ve realized that no news site has compiled a complete list of all the acquisitions around Cision. The suite was the weaving together of tools Vocus had acquired into a product aimed at the small business market. 4) October 22, 2014: Gorkana.
Contently - Strategy
OCTOBER 1, 2018
In 1712, the British government imposed a tax on newspapers based on the number of pages that they published. We herald the arrival of a new technology or technique as the latest and greatest approach. I was part of the sales team at Google that helped launch SiteLinks to advertisers. That stat is burned into my brain forever.
Sword and the Script
APRIL 17, 2018
It led him down the path of B2C advertising and it all seemed fine until he stumbled into the world of B2B and was hooked. He says he spent the next several years as a small agency partner focused on technology clients and “the redeye from San Jose to Atlanta became my new nightmare.”. But it also brought experience.
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