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Maxim Behar On "Focus" Radio: PR Experts Need To Know How To Use The Advantages Of AI, But Also Not Forget About The Risks.

Maxim Behar

Given the fast development in this field, AI has the potential to optimize processes and assist in addressing ethical dilemmas in agencies and companies. How will we distinguish real news from fake news? How can we have so many friends? How disturbing, how risky is that. Do we have copyright for all this?

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Importance of a PR Degree and How to Use a Public Relations Degree

5W PR

In a recent article, we cited a study that estimated that public relations would grow about 6% between 2014 and 2024 and that U.S. It was a natural transition since they already knew how to write appealing pieces and had established relationships with other colleagues in the media. Earn Your Spurs.

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Social Media Accessibility: How Accessibility Helps Engagement

Burrelles Fresh Ideas

Global Accessibility Awareness Day (GAAD) is Thursday, May 16, 2024. It is important for legal, practical, and ethical reasons. Following the international standards for accessibility and inclusion, businesses can show their commitment to creating a more inclusive world and increase their business potential.

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Information Asymmetry: The Informed Minority Advantage

Doctor Spin

Here we go: Dmitry Davidoff and “Mafia” In the corridors of Moscow State University, a young psychology lecturer named Dmitry Davidoff pondered a unique challenge: How could he make his human behaviour and psychology lessons informative and irresistibly engaging? 2024, January 13). 2024, January 13). 2024, January 13).

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How AI is Changing Marketing Communications

Burrelles Fresh Ideas

But, as AI technology advances and evolves even further, knowing how to use it properly (and ethically) becomes even more critical. While Congress is in a state of limbo on how to handle AI, there are some things that brands and businesses can do to set up their own standards for the use of artificial intelligence.

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Q&A with Internal Communication Strategy author Rachel Miller

Wadds Inc.

Claire Munro spoke to Rachel Miller ahead of the publication of her book Internal Communication Strategy. Rachel is the founder of consultancy All Things IC, Chartered PR and Fellow of both the CIPR and the Institute of Internal Communications. What makes it stand out from other books on the subject of internal communication?

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Vendors are starting to show new use cases for AI in PR [PR tech sum no. 49]

Sword and the Script

While I don’t think Gartner has the expertise or influence in comms that it might in other markets, if you are in the market for an internal comms platform, it can’t hurt to download the report and have a look. PR tech mentions Meltwater releases “winter” updates. click image for higher resolution) 6.

Employee 138