ImPRessions - Crenshaw Communications

JANUARY 5, 2024

With the new year kicking into gear, experts are weighing in on what PR teams should be looking out for in 2024. Those who work in PR and media have seen a whirlwind 2023. The leadership team here at Crenshaw Communications, a Mod Op company, has taken the time to investigate the emerging trends to expect for 2024.

Trends 333

Trends Industry Government Data 333

Sword and the Script

JANUARY 2, 2024

It’s also a clear way to demonstrate my work ethic and affinity for continuous learning. This AI is ‘Taylor’ Made for Media Relations; PRophet Adds Generative AI to PR Software Former PR agency leader is a building software product focused on improving PR pitches with two different types of artificial intelligence.

Blogging 114

Blogging Software B2B Survey 114

PRSay

FEBRUARY 7, 2024

While the PR and communications profession has continued to grow, many media companies keep cutting their workforces. Jeanne, aside from teaching, you’ve held senior-level comms roles and worked in media relations. Schwartz & Company, which was looking for an account person who knew sports and fashion.

Communications 192

Communications Sports Journalism Fashion 192

Burrelles Fresh Ideas

OCTOBER 3, 2023

Where I might read Amazon reviews before purchasing a product, my son goes right to the source that is most relatable to him. The profits and pitfalls for brands For companies, collaborating with child influencers can yield substantial benefits, including increased brand awareness and product sales. It goes into effect on July 1, 2024.

Brand 84

Brand Branding Marketing Ethics 84

Sword and the Script

DECEMBER 26, 2023

In addition, this same disruption – led by the 2024 election, the speed of misinformation and continued economic uncertainty – will require a strong measure of GRIT. While traditionally companies have put more focus on customer acquisition, there is a dire need to no longer neglect retention.

Writing 192

Writing Communications Marketing B2B 192

Bianchi Biz Blog

OCTOBER 9, 2023

One of my core responsibilities is producing TT’s annual Top 100 lists of the industry’s largest trucking and logistics companies. The majority of our readers are decision makers and managers at motor carriers, logistics companies, shippers, manufacturers, suppliers and other industry participants.

Transportation 99

Transportation Meeting Newspapers Media 99

Burrelles Fresh Ideas

JUNE 6, 2023

But, as AI technology advances and evolves even further, knowing how to use it properly (and ethically) becomes even more critical. Related: AI in Customer Service: The Race to the Bottom? I asked several friends in marketing and communications what their companies are doing. Most of them are using AI for some internal work.

Communications 40

Communications Marketing Technology Data 40