Prohibition

JANUARY 20, 2023

We’re looking back at our favourite campaigns of 2022, as well as the PR disasters of the year. A Rift to the Upside Down Stranger Things was the most watched show on Netflix in 2022, and the global activations ahead of the season four launch will definitely have helped with those ratings. A great example of how not to do PR.

Fashion 62

Fashion Apparel Instagram Social Media 62

Stephen Waddington

DECEMBER 15, 2021

We look forward to eight of the biggest issues for public relations in 2022. Almanac: Challenges and opportunities for public relations 2022 from Stephen Waddington This isn’t a review of 2021, or even a series of predictions for 2022. 30 agencies submitted data to the project. None of the top 20 agencies participated.

Publicity 128

Publicity Government Guidelines Facebook 128

Stern + Associates

AUGUST 3, 2022

Susan Stern shares how she made her dream of an honest, respectful and responsive client services agency a reality. Earlier in your career, you experienced “agency life.” I have seen many individuals who are highly motivated to learn, develop and strengthen the skills required to succeed in agency life.

Groups 106

Groups Employee Strategy Ethics 106

The Hoffman Agency

MAY 25, 2023

In honor of May Mental Health Awareness Month, The Hoffman Agency has compiled 10 mental health tips specifically tailored for PR professionals. Do something creative. Communicators tend to have creativity as a tool in their toolkit — something they can whip out on a moment’s notice during client calls or campaign brainstorming.

Communications 36

Communications Exercises Creativity Technology 36

Buzzstream

MARCH 7, 2024

So, if you are a casual link builder or a major agency, this update will impact everyone. Google launched this in August 2022. Google provides insightful documentation of what makes Helpful Content from a list of questions on their blog. You can also get creative with this approach. What is the Helpful Content System?

System 62

System Google Policies Guidelines 62

Ethical Voices

JULY 24, 2023

Big global agencies provide amazing opportunities to travel, see the world, and work on everything from Super Bowl ad clients to the G8 summit. But one of the challenges is in Washington working for foreign governments and deciding whether that’s something that you want to do as an individual and as an agency. Let me pivot a bit.

Ethics 76

Ethics Government Pharmaceuticals Policies 76

Buzzstream

MAY 19, 2022

I worked at a content marketing agency, Siege Media , for six years, and with every successful and failed campaign, I learned a new lesson. Other keywords need a creative eye to find a way to insert proprietary data to make it pitchable. And each time, I came away more prepared and excited for the next piece of content. Once per year?

Survey 90

Survey How To Reddit Pitching 90