Remove 2021 Remove Community Remove Social Media Remove Viral
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6 Trends That Will Affect PR In 2022

ImPRessions - Crenshaw Communications

They’re the continuation or peaking of the events and moves we’ve experienced in 2021. Purpose and values-based communications will become an essential part of the marketing toolbox. I’d like to think employers do the right thing out of principle, but in 2021, there’s also expedience.

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9 Social Media Trends Every Marketer Must Know For 2021: A Conversation with Arik Hanson

MaccaPR

From TikTok, LinkedIn and Twitter to Pinterest, Instagram and Facebook – if you’re in marketing, you’re eager to predict how your brand can more effectively use social media in 2021. Leveraging a viral social media moment has to start with listening,” says Arik. Brands Taking a Stand on Social.

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The Importance of Social Media in Crisis Management

Prohibition

Social media is an increasingly important element in a successful crisis management approach. With the recent increase in the use of social media in crisis situations, organisations across all sectors need to understand the benefits of incorporating it into their crisis plan. What is Crisis Management?

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10 lessons from 10 years of teaching social media

Karen Freberg

Happy 2021! As we start the spring semester, I realized that it has officially been 10 years since I started teaching a social media class. Honestly, the time flew by and it seems like yesterday I came to UofL from my PhD at the University of Tennessee, where I was asked to create and execute a social media class.

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How can brands benefit from TikTok influencers?

Prohibition

TikTok has truly taken the social media world by storm. As the most downloaded app of 2021, TikTok has surpassed over one billion active users on the platform, providing endless centertainment from creators around the world. Formally recognised as musica.ly , TikTok is a short-form, video sharing social media app.

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Luxury PR and Marketing: TikTok’s Potential for Luxury Brands

Prohibition

In recent years, TikTok has emerged as a powerful social media platform, capturing the attention and engagement of millions of users worldwide. million users in 2021. This social media channel has become particularly popular among Gen Z, who make up a significant portion of its user base.

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7 Rules for a New Era of Communications

PRSay

Right now, that advice is more crucial than ever as we begin 2021. Add to this the fact that social media has made audiences more cynical, and in this unprecedented time, we need new rules for communication. Social media channels, where posters strive to look better than real life, have honed skepticism among users.