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Pitching 101: How to Pitch a Holiday Gift Guide Blogger

Cision

It’s no secret that the holiday guide pages are the most coveted PR real estate of the year, and even though it’s only the beginning of summer, the time to organize your holiday gift guide campaign starts now. Do you use social media like Twitter or Facebook to gather leads and story ideas?

Pitching 233
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Should Your Brand Voice Stay the Same Across Social Channels?

Contently - Strategy

To explain how brands should communicate across social channels, I spoke to a handful of audience development managers and social media strategists. As the largest social network in the world, Facebook presents an interesting opportunity for brands. Your brand voice on Facebook. ” Take IBM, for instance.

Brand 111
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4 Trending Tactics to Add to Your Video Marketing Strategy

PR 20/20

According to Wyzowl’s State of Video Marketing Survey , 81% of businesses use video as a marketing tool— up 18 points from 2017. Incorporating videos into your social media feeds certainly isn’t a new idea. Tours (ex: facility, office, real estate walkthrough). If not, you should. Square Format. Image credit: PEG.

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Pitching 101: How to Pitch a Holiday Gift Guide Blogger

Beyond PR

It’s no secret that the holiday guide pages are the most coveted PR real estate of the year, and even though it’s only the beginning of summer, the time to organize your holiday gift guide campaign starts now. Do you use social media like Twitter or Facebook to gather leads and story ideas?

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Manage Your Reputation After a Fraud or Scandal: Tips For Handling the Media and Public Backlash

Reputation Us

Ultimately, you will have more control if you have identified potential concerns with an audit, rather than having members, social media channels or the public unexpectedly expose these areas. Relying on a disastrous issue to expose a vulnerability is the best way to have the situation hit negatively with the media.

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Five PR Predictions For 2017

ImPRessions - Crenshaw Communications

With the year dwindling down, it’s time to start looking ahead to 2017. Public Relations Skills and Competencies Will Need to Expand Both Vertically and Horizontally in 2017. But there’s been a shift towards specialist agencies that focus exclusively in PR for companies in sectors like technology, fashion or real estate.

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Behind-the-Scenes PR Tour of Universal Orlando Resort

Solo PR Pro

She also touched on the importance of social media in bringing tweens and teens to the parks, and the challenge of choosing, and budgeting for, popular YouTube creators to produce content on-site.For example, YouTubers with millions of subscribers may ask as much as $75,000 to produce content on-site.