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Can A PR Plan Succeed Too Well?

ImPRessions - Crenshaw Communications

It had all the trappings of a Silicon Valley start-up, yet WeWork was always a real estate company, with the typical risks of a real estate company, like high fixed costs and vulnerability to market cycles. Amazon didn’t turn a profit until 2017. It’s valuation promptly plummeted, and the IPO is on hold.

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Pitching 101: How to Pitch a Holiday Gift Guide Blogger

Cision

It’s no secret that the holiday guide pages are the most coveted PR real estate of the year, and even though it’s only the beginning of summer, the time to organize your holiday gift guide campaign starts now. If so, download our free 2017 Holiday Gift Guide Pitching Kit to connect with influencers who can promote your brand.

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Expansion in the China World Building Sets the Stage for Hoffman China in 2018

The Hoffman Agency

Such was the case with our China team where 2017 saw our staff grow from 19 to 33 employees as our “Big Tech” positioning gained traction. We literally ran out of real estate. Thankfully, with a helping hand from our global VP of Operations Lydia Lau, we were able to secure a second office in the building.

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Should Your Brand Voice Stay the Same Across Social Channels?

Contently - Strategy

” The user base is far more intergenerational than say, Instagram or Twitter, which means it’s prime real estate for content that recalls the reader’s “golden years,” whether you’re trying to connect with retirees over 65 or millennials recalling the ’90s. .

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4 Trending Tactics to Add to Your Video Marketing Strategy

PR 20/20

According to Wyzowl’s State of Video Marketing Survey , 81% of businesses use video as a marketing tool— up 18 points from 2017. Tours (ex: facility, office, real estate walkthrough). While we’re on the subject of marketing mediums, have you leveraged the power of video? If not, you should. Timelapses.

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Manage Your Reputation After a Fraud or Scandal: Tips For Handling the Media and Public Backlash

Reputation Us

Build relationships with your local or industry media, as well as vertical industries relevant to your credit union, such as real estate or business publications. Keep in mind that a crisis is not the first time you want to talk with the media. Improvements were made: The credit union did not stay status quo.

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Vital Role of PR for Crypto in 2023: Why Victorious PR Is Perfect

Victorious PR

She has been part of the crypto community from 2017 and today she works as an adviser for successful crypto projects and she regularly speaks and covers global crypto events. Her expert articles have been published on Cointelegraph, Rolling Stone, Forbes, Bitcoin Insider, Coinspeaker, Crypto Reporter, and CoinCheckUp.