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Call for submissions for AI #PRstack tool guide

Wadds Inc.

The new #PRstack guide will be edited by Stephen Waddington and published via Amazon in Kindle and print formats. Pitches are invited during the remainder of August, with text and images submitted by the end of September for publication before the end of October. It has published six books since 2015, five crowdsourced.

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2015 World PR Report: Concerns Around Media Relations And Measurement

Mindful Marketing

Patrick Coffee had insightful commentary on the Holmes Report’s 2015 World PR Report , where he “respectfully disagreed” with the report’s claim that “media relations skills are not seen as particularly relevant.”. Purporting otherwise is going to keep the Bad Pitch Blog very busy. Are you seeing more analysis in PR measurement?

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Top Trends From State of the Media 2016

Cision

Pew Research Center found that the number of Americans using smartphones increased from 35 percent to 64 percent between 2011 and 2015. They must reconsider how they create, distribute and pitch their thought leadership. What impact does this have on communication professionals? This explains why almost half (48.9 Native Advertising.

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New book: AI tools for public relations

Wadds Inc.

The community published two guides to tools in public relations and has been inactive since 2015. You can buy a copy of #PRstack: AI tools for marketing, media, and public relations from Amazon in Kindle and print formats. The practical handbook has its roots in the #PRstack community that Frederik Vincx and I developed.

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BAME voices takeover #FuturePRoof for fourth book

Stephen Waddington

#FuturePRoof was founded by Sarah Waddington in 2015. The fourth book, Celebrating BAME Talent is published today in digital and print formats. How do you recommend planning and measuring success? I don’t think we are bad at proving value, there are lots of ways to measure value that supports our industry. Seriously.

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Inside Podcast Promotion

Marketwired

In its 2015 study , Edison Research showed that podcast consumption grew from 11% of the U.S. population in 2006 to 33% in 2015 — a current total of 155 million Americans. This harkens back to the early days of television when the hosts or the actors you were watching would pitch the product themselves.

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Applauding the community at the Fringe

PR Conversations

It’s understood that the play’s the thing; however, it was the vibrant community found around each performance that proved an unexpected volunteer adventure at The Toronto Fringe festival 2015. A volunteer pitch that persuaded. TheatrePasseMuraille (@beyondwallsTPM) July 7, 2015. Hello new #FringeTO Pals!